Director, Field Force Effectiveness - Rare Franchise

About Acadia Pharmaceuticals Acadia is committed to turning scientific promise into meaningful innovation that makes the difference for underserved neurological and rare disease communities around the world. Our commercial portfolio includes the first and only FDA‑approved treatments for Parkinson's disease psychosis and Rett syndrome. We are developing the next wave of therapeutic advancements with a robust and diverse pipeline that includes mid‑to late‑stage programs in Alzheimer’s disease psychosis and Lewy body dementia psychosis, along with earlier‑stage programs that address other underserved patient needs. Please note that this position is based in San Diego, CA or Princeton, NJ. Acadia’s hybrid model requires this role to work in our office three days per week on average. Position Summary As the Director, Field Force Effectiveness for the US Rare Disease franchise you will be responsible for leading efforts and your team to implement and administer initiatives and support services that are critical to maximizing the effectiveness of our field‑based teams by working in partnership with leadership, Sales, Marketing, and Patient Service groups. This includes ensuring that the field teams are optimally deployed, targeting the right customers, providing the right level of services, rewarding their performance, and equipping them with the insights necessary to elevate their performance. Primary Responsibilities Lead and administer the field deployment, sizing, and territory alignment efforts for the US Rare Disease franchise by partnering with sales, marketing, patient services and account management leadership to ensure optimal deployment. Lead and administer the field targeting and POA call planning/optimization process by working with commercial leadership teams to focus on the right customers with the right contact frequency and leveraging the right promotional channels. Leverage predictive modeling to increase and optimize field force effectiveness, customer experiences, and other business outcomes. Lead the design and administration of field incentive compensation, contest/award functions for the US Rare Disease field teams by collaborating with internal stakeholders and vendors to ensure plans are motivating, rewarding and aligned with business objectives. Lead the evaluation, development, design and administration of IC plans, contests, and annual awards for Rare Disease field teams, along with their field management teams. Provide leadership around governance, inquiries, and approval processes for IC plans, contests, and awards. Implement strategies and administrative processes to ensure accurate performance and bonus/contest payout calculations. Ensure timely communication and documentation to the field teams around IC/contest/award plans, IC goals, IC performance status reports (scorecards), and the administration processes. Collaborate with others on the COBO team and IT on data governance to ensure consistent performance metric definitions are being utilized and data integrations needed for IC are accurate, efficient, and reliable. Working with the CIP team to help lead the US Rare Disease field‑based performance analysis and reporting capabilities at sub‑national and customer levels by working with sales, patient services, and national account leadership. Monitor and assess field and territory execution against key business targets to identify gaps and business opportunities, utilizing key sales performance dashboards and reports. Work with field and patient service management to analyze performance, facilitate business reviews, and examine the execution and effectiveness of POA and field‑based initiatives. Partner with the CIP group to ensure reporting platforms and metrics/KPIs are aligned to achieve sales objectives and goals. Provide input and support for the POA and Brand planning process and ensuring key outputs and initiatives affecting the field teams are implemented on time. Collaborate with CIP and the IT groups to ensure systems and data infrastructure (data warehouse, governance/process, alignment, targeting, incentive compensation, Veeva CRM, syndicated 3‑party data, and sales force performance reporting capabilities) are designed to support the US field force objectives and needs. Lead efforts, by partnering with sales training, to improve the business skills of the field management team and field personnel with the goals of improved territory management, business acumen skills, and overall performance. Education, Experience, and Skills Requires a Bachelor’s degree in marketing, health care, business administration or related field, or an equivalent combination of relevant education and experience. MBA is a plus. Minimum of 12 years of progressively responsible experience within the pharmaceutical or biotech industry with demonstrated proficiency in biopharmaceutical field incentive compensation, field force deployment, targeting, and field force performance analytics. Requires at least 3 years of combined experience in commercial analytics, incentive compensation and/or field operations (ex. deployment, targeting) supporting field‑based teams. Requires at least 2 years of people management experience. Must possess Proven success in a leadership position with the ability to establish a clear vision, strategies and initiatives to optimize the effectiveness of field‑based teams. Demonstrated success in optimizing field force effectiveness by leveraging performance metrics and implementing deployment, alignment, and targeting strategies. Strong knowledge of incentive compensation plan design and administration. Previous direct report management experience with the proven ability to establish clear expectations, motivate, manage performance, and coach others. Proven success building strong working relationships with field leadership and other cross‑functional partners. Ability to think critically and form a methodical analytic approach to solve business problems. Knowledgeable in commercial data warehouse concepts, industry physician/patient/payer level data, VeevaCRM platform, and reporting tools (PowerBI and/or similar analytics reporting software). Highly proficient with MS Excel and PowerPoint. Well organized with a proven ability to multitask, prioritize, delegate, and manage shifting strategies/tactics/responsibilities in a dynamic, cross‑functional teamwork environment. Strong interpersonal and cross‑functional collaboration skills. Excellent verbal and written communication skills with the ability to communicate complex concepts and ideas to leadership and the field teams in an easy to understand and relatable manner. Ability to challenge the status quo and drive organizational action. Travel approximately 20%. Scope Establishes strategic plans for designated function(s). Develops methods, techniques, and evaluation criteria for projects, programs, and people. Works on complex issues where analysis of situations or data requires an in‑depth knowledge of functional area and related organizational objectives. Erroneous decisions will have a serious impact on the overall success of the functional area and may impact the long‑term success of the Company. Physical Requirements While performing the duties of this job, the employee is regularly required to stand; walk; sit; use hands to finger, handle or feel; reach with hands and arms; climb or balance; stoop, kneel, crouch, see, talk or hear in a standard office environment and independently from remote locations. Employee must occasionally lift or move up to 20 pounds. Ability to travel by car or airplane independently overnight 20% of the time and work after hours if required by travel schedule or business issues. Salary & Benefits Salary Range: $193,800 – $242,200 USD In addition to a competitive base salary, this position is also eligible for discretionary bonus and equity awards based on factors such as individual and organizational performance. Actual amounts will vary depending on experience, performance, and location. Competitive base, bonus, new hire and ongoing equity packages Medical, dental, and vision insurance Employer‑paid life, disability, business travel and EAP coverage 401(k) Plan with a fully vested company match 1:1 up to 5% Employee Stock Purchase Plan with a 2‑year purchase price lock‑in 15+ vacation days 13‑15 paid holidays, including office closure between December 24th and January 1st 10 days of paid sick time Paid parental leave benefit Tuition assistance EEO Statement (US‑based Employees) Studies have shown that women and people of color are less likely to apply for jobs unless they believe they meet every one of the qualifications in the exact way they are described in job postings. We are committed to building a diverse, equitable, inclusive, and innovative company, and we are looking for the BEST candidate for the job. That candidate may be one who comes from a less traditional background or may meet the qualifications in a different way. We strongly encourage you to apply, especially if the reason you are the best candidate isn’t exactly what we describe here. It is the policy of Acadia to provide equal employment opportunities to all employees and employment applicants without regard to considerations of race, including related to hairstyle, color, religion or religious creed, sexual orientation, gender, gender identity, gender expression, gender transition, country of origin, ancestry, citizenship, age, physical or mental disability, genetic information, legally‑protected medical condition or information, marital status, domestic partner status, family care status, military caregiver status, veteran or military status (including reserve status, National Guard status, and military service or obligation), status as a victim of domestic violence, sexual assault or stalking, enrollment in a public assistance program, or any basis protected under federal, state or local law. As an equal opportunity employer, Acadia is committed to a diverse workforce. If you are a qualified individual with a disability or a disabled veteran, you have the right to request a reasonable accommodation. Furthermore, you may request additional support if you are unable or limited in your ability to use or access Acadia’s career website due to your disability, along with any accommodations throughout the interview process. To request or inquire about your reasonable accommodation, please complete our Reasonable Accommodation Request Form or contact us at View email address on click.appcast.io or View phone number on click.appcast.io. Please note that reasonable accommodations granted throughout the recruiting process are not guaranteed to be the same accommodations given if hired. A new request will need to be submitted for any ADA accommodations after starting employment. California Applicants Please see Additional Information for California Residents within our Privacy Policy. Canadian Applicants Please see Additional Information for Canadian Residents with in our Privacy Policy. Applicants in the European Economic Area, Switzerland, the United Kingdom, and Serbia Please see Additional Information for Individuals in the European Economic Area, Switzerland, the United Kingdom, and Serbia within our Privacy Policy. Notice to Search Firms/Third‑Party Recruitment Agencies (Recruiters) The Talent Acquisition team manages the recruitment and employment process for Acadia Pharmaceuticals Inc. (“Acadia”). Acadia does not accept resumes from recruiters or search firms without an executed search agreement in place. Resumes sent to Acadia employees in the absence of an executed search agreement will not obligate Acadia in any way with respect to the future employment of those individuals or potential remuneration to any recruiter or search firm. Candidates should never be submitted directly to our hiring managers or employees. #J-18808-Ljbffr