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Director, HEMGENIX Brand Marketing

CSL

CSL seeks a Director, HEMGENIX Marketing to lead U.S. brand strategy for its innovative gene therapy in rare disease. This role owns long‑term brand planning, positioning, and integrated campaigns across HCP, patient, and digital channels. The director partners with medical, access, and sales to drive adoption and deliver strong launch/inline performance while staying fully compliant with pharma regulations. You will guide market insights, oversee agencies and budgets, and develop a high‑performing team within CSL’s patient‑focused, science‑driven, and collaborative culture.

Vacancy posted 2 days ago
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