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Director of Digital Marketing

$205k

Forbes Technical Consulting

Job Description

Director of Digital Marketing

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Chicago, IL | Hybrid – 3 Days Onsite | Full-Time

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A well-established, mission-driven national organization is seeking a strategic and data-driven Director of Digital Marketing to lead integrated marketing initiatives focused on customer acquisition, engagement, renewal, and retention.

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This is an opportunity to shape digital marketing strategy, optimize the customer journey, and lead a talented team of marketing professionals within a complex, collaborative organization.

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Key Responsibilities

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  • Develop and execute integrated direct and digital marketing strategies to drive acquisition, engagement, renewal, and retention.
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  • Lead multichannel campaigns across digital media, email, print, and other direct marketing channels.
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  • Oversee creative development, audience segmentation, A/B testing, and campaign optimization.
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  • Enhance customer onboarding and digital experiences to improve engagement and long-term retention.
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  • Establish and monitor KPIs related to conversion, campaign performance, web traffic, and customer behavior.
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  • Leverage analytics and lead-nurturing strategies to improve marketing effectiveness and business results.
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  • Partner with cross-functional leaders to manage marketing investments, forecast performance, and align campaigns with organizational goals.
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  • Lead, mentor, and develop a high-performing team of digital and direct marketing professionals.
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Required Skills

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  • Bachelor’s degree required; MBA preferred.
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  • 10+ years of integrated digital marketing and customer acquisition experience.
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  • 5+ years of people management experience leading marketing teams.
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  • Demonstrated success developing and optimizing multichannel marketing campaigns.
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  • Experience with A/B and multivariate testing, web analytics, and user experience best practices.
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  • Knowledge of SEO, search marketing, CRM platforms, and content management systems.
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  • Strong strategic, analytical, creative, and leadership capabilities.
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  • Ability to translate business objectives into measurable marketing strategies and collaborate effectively across a complex organization.
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Compensation & Work Arrangement

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    \n
  • Salary: up to $205,000, plus bonus eligibility
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  • Location: Chicago, IL
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  • Schedule: Hybrid, 3 days onsite per week
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  • Employment Type: Full-time, exempt
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If you're a strategic digital marketing leader who enjoys building high-performing teams, driving measurable growth, and improving customer experiences, we'd welcome the opportunity to connect.

Vacancy posted 4 days ago
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