Wholesale Marketing Experience Manager

Wholesale Marketing Experience Manager Responsible for leading wholesale brand execution and elevating the customer experience across key North American accounts. In this highly collaborative individual contributor role, you will develop and execute visual merchandising, branding and marketing strategies that bring the brand and product stories to life, ensuring a consistent, compelling, and impactful presence across wholesale environments. What You'll Do Develop account-specific in-store marketing/branding solutions for top tier partners, priority doors, and shop‑in‑shop concepts Proactively develop in-store renders to assist with sell-in of key programs and initiatives Develop and own the wholesale fixture ordering processes including budget, inventory tracking, reorders and lifecycle management Support key account in-store initiatives, POP kit development and rollout, shop‑in‑shop programs, and customized fixture solutions Build and maintain visual presentation standards and guidelines specific to wholesale Lead and manage third‑party field agency responsible for implementing visual display guidelines across wholesale partner stores Partner with agency to plan visit cadence, coverage strategy, and prioritization by account tier, volume and seasonal initiatives Review and approve store visit reports, photos and feedback to assess execution quality, compliance and opportunities for improvement Collaborate with Sales and Marketing teams to align field execution with business priorities and door‑specific needs Manage budgets related to third‑party services, ensuring cost efficiency and alignment with scope of work Stay current on footwear retail trends, consumer behavior and competitive merchandising to keep the brand relevant and differentiated Oversee design and development, managing the end‑to‑end process of graphics, fixtures and furnishings to ensure accuracy and on‑time delivery for trade shows Own relationships with external vendors to execute designs within budget and on time Partner with Wholesale marketing leads on account associate events (e.g. manager meetings, associate trainings) to ensure elevated branding experience Lead the graphic needs for key external sell‑in meetings and internal brand conferences on behalf of wholesale, ensuring brand presence is impactful, cohesive and aligned with seasonal business goals What You'll Bring to the Table Bachelor’s Degree or equivalent experience in a related field At least 5+ years of visual marketing/branding experience in the footwear/apparel industry Proficiency in Adobe Suite, InDesign, SketchUp and AI platforms Self‑motivated and able to work both independently and collaboratively Ability to work in a fast‑paced, rapidly changing environment Idea‑driven, initiative‑taking and creative problem‑solving skills Attention to detail Strong organizational and time‑management skills; ability to handle multiple priorities Based in our Westwood corporate office Title: Wholesale Marketing Experience Manager Salary or Pay Range: $87,000 - $97,000 Benefits include medical, dental and vision coverage; life and AD&D; short and long‑term disability coverage; paid time off; employee assistance; 401(k) program with company match; and many other voluntary benefits. The Company is an Equal Opportunity Employer committed to a diverse and inclusive work environment. All qualified applicants will receive consideration for employment without regard to race, color, religion, sex, sexual orientation, gender identity, national origin, or disability, or any other classification protected by law. #J-18808-Ljbffr HEYDUDE