Global Strategic Marketing Manager - Personal Care
$142.2k - $203.1kNouryon
About the Job At Nouryon, our global team takes positive action every day, to reach higher collectively and individually. We create innovative and sustainable solutions for our customers to answer society’s needs – today and in the future. The purpose of this role is to leverage our collective understanding of industry drivers, along with Nouryon’s capabilities, to develop a compelling vision for the future of Nouryon’s business in the Personal Care market. The Global Strategic Marketing Manager, while leading the overall strategic marketing of the segment, creates and executes the business strategy, co-owns the Personal Care innovation portfolio with R&D by driving projects through stage gate diligence, and supports M&A activities essential for the segment. Key Responsibilities Strategy & Marketing Develop and roll out a compelling global business strategy and strategic marketing plan for the global Personal Care market. Translate global strategy into actionable regional and segment-level initiatives, working closely with regional market managers, sales, product management, R&D, and supply chain, ensuring regional plans are clear and actionable. Create and support long-range planning. Conduct market research and competitive analysis. Develop go-to-market strategies and pricing logic for new applications and products, developing and monitoring KPIs, market share, and performance vs. plan to measure success. Develop thorough launch packages for new products, including promotional materials, availability of samples, regulatory actions, and price guidelines. Track execution of strategic initiatives and key growth projects. Monitor competitive, customer, and market developments and adjust strategic initiatives accordingly in a timely manner. Lead a global cross-functional team (MMT) that shares regional market insights, leverages successes and learnings, and ensures overall alignment. Act as the marketing lead for strategic accounts to enable account-specific strategies and growth. Interact and build relationships with participants across the value chain to understand issues, gain insights, and identify opportunities. Partner and liaise with relevant industry consortiums. Attend trade shows and industry conferences and serve as a company representative for select interviews and presentations. Support trade shows, conferences, and digital marketing initiatives. Support the Global Marketing Director as needed for various initiatives and reviews. Innovation Develop and maintain a robust innovation project portfolio, working with the R&D counterpart to prioritize and select new projects and encouraging the submission of new product ideas from all functions. Lead and support innovation projects by providing and updating business cases and launch plans, coordinating product launches, campaigns, and technical communications. Conduct extensive voice-of-customer work and, in collaboration with R&D, define customer needs, applications, and formulation opportunities. Develop and refine business cases for innovation projects, including concept statement development, addressable market definition, and building an economic model. Create multi-generational product/application plans and advance projects through stage-gate reviews while working cross-functionally across the organization. Develop value propositions for new and existing applications, products, and sub-segments. Stakeholder Management, Governance & Miscellaneous Interface with regional marketing, product management, sales, and business leadership. Prepare presentations for leadership reviews, gate meetings, and strategy updates. Contribute to the continuous improvement of marketing processes and tools. Serve as an informal global ambassador of Nouryon’s values, behaviors, and company brand. Qualifications Bachelor’s degree, preferably in Marketing, Business Administration, Chemistry, Chemical Engineering, or an engineering‑related discipline (MBA desirable). 10+ years of relevant strategic segment/marketing experience. 2+ years of experience in an internal strategy group or at a top-tier strategy consulting firm. Extensive knowledge and experience of the Personal Care market. Experience in sales (desirable). Fluency in English (required); skills in other relevant languages are a plus. Experience in the chemicals industry. Comfort working across global cultures. Strong communication, interpersonal, and critical‑thinking skills; strong listening, written, and verbal communication; influencing skills; entrepreneurship; results orientation; negotiation skills; proven problem‑solving abilities; and strong business acumen. Project management capabilities and skills. Ability to work effectively in a global, matrixed organization. Willingness to travel up to ~30%. Compensation The hiring salary range for this position ranges from $142,200 to $203,100, although individuals may eventually progress through the pay scale in this role up to $233,565. Actual compensation will be dependent upon the specific role as well as the individuals’ qualifications, experience, skills, and certifications. Hired applicant will be eligible to receive annual bonuses. Employees (and their families) will be eligible for medical, dental, vision, and basic life insurance. Employees are also eligible to enroll in our company’s 401(k) plan. Employees will also receive paid time off and the mandated company holidays throughout the calendar year. Employment Details This is a permanent position on a full‑time basis, reporting to the Global Marketing Director, Consumer and Life Sciences, and can be based in Radnor, PA, or Bridgewater, NJ, or Rotkreuz, Switzerland. Equal Opportunity Statement Nouryon is an equal‑opportunity employer. All qualified applicants will receive consideration for employment without regard to race, color, religion, sex, sexual orientation, gender identity, national origin, disability, veteran status, or any other characteristic protected under applicable federal, state, or local law. #J-18808-Ljbffr Nouryon
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