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National Account Executive

Bai Brands

National Account Executive

The National Account Executive (NAE) will be responsible for sales of our Direct Store Delivery (DSD) beverages for both Love's and BP banners within the Convenience Retail team. The NAE will serve as a key member of the commercial team who creates and drives the strategic direction of the customer relationship. This role contributes to volume, profit, and share growth by driving distribution and availability across Carbonated Soft Drinks (CSD), Snapple, Partner Brands and Water, and developing and executing a net sales and margin strategy for the account across the identified DSD platforms. This role is located remotely with 25% - 50% travel. The ideal candidate will be based in TX, KY, OK or IL. This individual must proactively team/partner with the account leads along with internal KDP resources that influence and help drive execution of the respective accounts plans.

Responsibilities:

  • Cultivate and maintain effective business relationships with key Channel retailers for the KDP CSD, Snapple and Partner Brand portfolio, internal key stakeholders such as KDP operations, various Routes to Market, Brand Leads and the KDP leadership team.
  • Develop short and long term joint business plans (JBP) for Love's and BP by working with our Commercial Team by engaging internal support teams including Revenue Growth Management, Shopper Marketing, Shopper Insight, Finance, Category Management as well as external stakeholders such as Bottlers/Distributors and Brand Partners.
  • Manage promotional processes from the planning stage, to development, to execution, ensuring all retailer timelines are met, deliverables are executed, and communication is timely to internal parties and the retailers.
  • Effectively manage promotional plans within assigned trade budget to optimize net sales and margin.
  • Customize marketing big bet and/or retailer specific programs to facilitate brand building and volume growth within the retailer.
  • Sell and effectively communicate key initiatives to bottler/distributor decision makers, ensuring alignment and execution of internal strategies and the JBP.
  • Utilize internal, syndicated and POS data to identify opportunities and adjust plans to meet and exceed annual goals and objectives.

Total Rewards: Salary range $116,100 - $170,000 Actual placement within the compensation range may vary depending on experience, skills, and other factors Benefits, subject to election and eligibility: Medical, Dental, Vision, Disability, Paid Time Off (including paid parental leave, vacation, and sick), 401k with company match, Tuition Reimbursement, and Mileage Reimbursement Annual bonus based on performance and eligibility

Requirements:

  • Bachelor's degree from an accredited institution or equivalent experience.
  • 5 years of CPG sales, or sales support experience in National Accounts
  • Minimum 2 years' experience using IRI, Nielsen Scantrack, or other syndicated data
  • Highly Proficient in using MS Office products such as PowerPoint Word and Microsoft Excel
  • Strong Financial/Economic Acumen. Minimum 5 years' experience in managing account trade budgets

Core Competencies:

  • Builds Trusting Relationships
  • Decision making
  • High Impact Communication
  • Managing Work
  • Sales Disposition
  • Sales Negotiation
  • Sales Opportunity Analysis
  • Work Standards- Setting
  • Risk Taking

Company Overview: Keurig Dr Pepper (Nasdaq: KDP) is a leading beverage company with more than 150 owned, licensed and partner brands that meet a wide range of needs and occasions. Our North American refreshment beverage business holds leadership positions across carbonated soft drinks, water, juice and mixers with a portfolio of iconic brands such as Dr Pepper®, Canada Dry®, Mott's®, A&W®, Peñafiel®, GHOST®, 7UP®, Snapple®, Clamato® and Core Hydration®. Our global coffee business spans more than 100 markets and includes the leading Keurig® single ‑ serve brewing system in the U.S. and Canada, along with powerhouse brands such as Peet's, L'OR and Jacobs, and other regional coffee leaders. Our more than 50,000 employees aim to enhance the experience of every beverage and coffee occasion while making a positive impact for people, communities and the planet.

Keurig Dr Pepper is an equal opportunity employer and recruits qualified applicants and advances in employment its employees without regard to race, color, religion, gender, sexual orientation, gender identity, gender expression, age, disability or association with a person with a disability, medical condition, genetic information, ethnic or national origin, marital status, veteran status, or any other status protected by law.

Vacancy posted 2 days ago
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