Northern California Area Sales / Operations Manager
Monarca (Evans / Palmex)
Job Description
Job Description
Description:
Here at Monarca Food Solutions we are committed to our valued employees, leading innovation, quality, and community. We bring better-for you snacking to consumers with brands dating back nearly a century. We are proud to bring high quality snacking happiness to the hearts and bellies of our consumers daily. We love what we do; we think you will love us too.
If you are an individual who likes to be challenged and make a difference in a fast-paced team-oriented environment, look no further. Come join a company committed to its employees and inspiring wellness in consumers everywhere.
Competitive Benefits offered to employees:
- Low-cost Health, Vision and Dental insurance coverage
- Company paid Short-Term and Long-Term Disability
- Company paid Life Insurance
- Voluntary Life and AD&D insurance
- 401(k) retirement savings plan with company match
We are hiring for a Northern California Area Sales / Operations Manager in our Ceres, CA location.
WHAT YOU'LL DO:
You are the leader of the sales organization for NorCal, and you also own the operations.
· Lead, recruit, coach, and develop a team of 6 Route Sales Representatives (RSRs) and a Warehouse Manager across the Northern California region (Bakersfield through Sacramento), driving accountability, service, and overall sales performance.
· Own district sales strategy and results, including revenue growth, distribution gains, and execution across all routes.
· Build & maintain relationships with key retail partners to expand placement, secure additional space and grow key accounts.
· Drive new business opportunities, including new accounts, pallet programs, and expand distribution within existing customers.
· Execute and enforce pricing, billing, and account controls to protect revenue and ensure accuracy.
· Oversee inventory management processes, including forecasting, FIFO execution, and minimizing shrink and returns.
· Lead accounts receivable efforts, ensuring timely collections and strong financial discipline across the district.
· Analyze and track KPIs, route performance, and service metrics to identify gaps and drive continuous improvement.
· Ensure consistent execution of merchandising standards, schematics, and in-store service expectations.
· Oversee district operations, including route coverage, warehouse coordination, and process improvements, while partnering cross-functionally with supply chain, finance, and leadership to maintain efficiency and service levels.
WHAT WE'RE LOOKING FOR:
1. Bachelor’s degree preferred or equivalent experience.
2. Bi-ingual a plus (Spanish)
3. 5+ years of experience in Direct Store Delivery (DSD), route-based sales, or consumer packaged goods (CPG), with demonstrated success in a leadership role.
4. Proven ability to lead, coach, and develop high-performing sales teams in a fast-paced, field-based environment.
5. Strong track record of driving sales growth, expanding distribution, and improving route productivity.
6. Deep understanding of DSD operations, including merchandising, inventory control, and in-store execution.
7. Experience managing key retail accounts and building strong customer relationships that drive long-term growth.
8. Financial and operational discipline, including experience with pricing controls, accounts receivable, and inventory management (FIFO, shrink, returns).
9. Data-driven mindset with the ability to track KPIs, analyze performance, and translate insights into actionable plans.
10. Strong communication, organization, and problem-solving skills, with the ability to influence both internal and external partners.
11. Valid driver’s license with a safe driving record, ability to obtain a DOT Medical Card, and proficiency in Microsoft Office (Excel, Word, PowerPoint).
WORK ENVIRONMENT :
· Field-based role with regular travel between retail accounts, routes, and warehouse.
· Frequent standing, walking, bending, and lifting (up to 25 lbs. regularly, up to 50 lbs. occasionally).
· Work conducted in a mix of retail stores, independent retail accounts, delivery vehicles, and warehouse environments.
· Requires safe operation of company vehicles and adherence to all safety and compliance standards.
· Exposure to varying temperatures and conditions typical of warehouse and in-store environments.
OTHER DUTIES:
· This role may require additional responsibilities as needed to support business objectives and evolving operational priorities.
Requirements:$130k - $140k
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