Marketing Manager

Company Description

Therapy & Beyond is one of the largest BCBA-owned ABA organizations, founded and led by Dr. Regina Crone, BCBA-D, since 2006. At Therapy & Beyond we approach the needs of each patient both individually and as part of a dynamic interdisciplinary team working with experts in applied behavior analysis (ABA) therapy, speech-language pathology, occupational therapy, and counseling. We love helping individuals reach their full potential by supporting not only the patient but also their family. We are passionate about what we do while remaining true to our defining core values of: Putting People First, Doing Our Best Together, Making Therapy Fun, and Above All, We grow potential

Job Description

As our new Marketing Manager , you'll be a vital part of our Home Office leadership team. Your main mission? Helping set the game plan for our clinics and making sure our team's energy is focused on what matters most. We're looking for someone who loves branding and knows their way around social media. You'll be the driving force behind getting our community excited, finding fresh ways to bring more people through our doors, and turning those visitors into happy customers.

WHAT YOU'LL BE DOING

• Lead with Heart: Supervise and mentor a talented marketing team, fostering professional growth, joy, and alignment with our shared vision.
• Be the Brand Ambassador: Establish and elevate vibrant brand standards to ensure a consistent, engaging visual and verbal identity across all our brands and platforms.
• Drive Strategy & Growth: Develop and lead department-wide marketing strategies that spark excitement, increase traffic, and deliver strong conversions.
• Champion the Community: Oversee community growth initiatives, build lasting relationships with clinic patients, and deepen local stakeholder engagement.
• Elevate Platforms & Partnerships: Expand our reach through innovative social media strategies, SEO, paid ads, and growing affiliate and influencer partnerships.
• Manage Resources Wisely: Oversee the marketing budget across all platforms, optimizing spend to maximize reach, efficiency, and ROI.
• Collaborate & Innovate: Partner closely with creative teams to produce high-impact content while keeping an eye on emerging industry trends and best practices.

WHO YOU ARE

• You have a Bachelor's degree in Marketing, Business, Communications, or something similar.
• You've got 3+ years of experience managing marketing and a history of running campaigns that actually work.
• You have previous experience leading and managing a team.
• You're comfortable using CRM tools like Zoho or Salesforce.
• You're a pro at using Google Analytics and Google Ads to track how things are going and make them even better.
• You know your way around Adobe Creative Cloud (Photoshop, Illustrator, InDesign) for making great content.
• You're a project management superstar who can keep lots of different balls in the air at once.

Qualifications

• You have a Bachelor's degree in Marketing, Business, Communications, or something similar.
• You've got 3+ years of experience managing marketing and a history of running campaigns that actually work.
• You have previous experience leading and managing a team.
• You're comfortable using CRM tools like Zoho or Salesforce.
• You're a pro at using Google Analytics and Google Ads to track how things are going and make them even better.
• You know your way around Adobe Creative Cloud (Photoshop, Illustrator, InDesign) for making great content.
• You're a project management superstar who can keep lots of different balls in the air at once.

Additional Information

WHY YOU WILL LOVE WORKING AT T&B!

• Generous benefit Package:
• Medical, Dental, Vision, and Disability
• Company Paid- Life Insurance
• 401K with company match
• Company Paid Short-Term Disability
• HSA and FSA options
• Employee Assistance Program
• Employee Recognition