Marketing Intern Home Entertainment (Launch Execution & Operations)

Marketing Intern

Sony Electronics Inc. is looking for the risk-takers, the collaborators, the inspired and the inspirational. We want the people who are brave enough to work at the cutting edge and create solutions that will enrich and improve the lives of people across the globe. In addition to competitive pay and benefits, we offer an environment and culture that promotes Diversity, Equity and Inclusion. In addition, our team members enjoy innovative work-life balance opportunities including a hybrid home/office workplace, monthly "Free Fridays", and early shutdowns on Fridays throughout the year (including half-days during the summer).

Join us on our mission to fill the world with emotion through the power of creativity and technology.

Job Description

With a high-volume product launch period coming up, the HE Marcom team is bringing on a Marketing Intern to support hands-on launch execution and day-to-day coordination. This role will focus on executional work tied to our major launches, including BRAVIA TVs, home theater products, national roadshows, and retail activations.

What You'll Learn:

This internship offers hands-on experience supporting national product launches from an execution and operations standpoint, with exposure to how large marketing teams work across paid media, PR, influencer, and retail channels. It's a great opportunity to gain practical experience in launch operations, asset management, and campaign execution within a global brand.

Why This Role Matters:

The timing is ideal. This role will provide critical support during our busiest stretch and help keep multiple initiatives on track, while enabling the team to stay focused on strategic priorities and execution quality.

Hours:

The role will be part-time with a flexible schedule to accommodate school commitments.

Responsibilities

The intern will support the HE Marcom team across several launch workstreams, including launch operations and tracking, asset and version control, paid media and campaign support, influencer and creator programs, and roadshow, swag, and logistics coordination. This includes updating launch trackers, coordinating with internal teams and agency partners, tracking asset versions and readiness, supporting paid media execution, and assisting with influencer seeding and event logistics.

Minimum Requirements

We're looking for someone currently pursuing a bachelor's degree in Marketing, Communications, Business, or a related field. Strong organizational skills, attention to detail, and follow-through are key. Comfort working in Excel or Google Sheets and PPT, clear written communication, and the ability to manage multiple tasks in a fast-paced environment are must-haves. An interest in consumer electronics or marketing operations is a plus.

Sony Electronics is an Equal Opportunity Employer that values employees with a broad cross-cultural perspective. We strive to create an inclusive environment, empower employees and embrace diversity. We encourage everyone to respond. All applicants will receive fair and impartial treatment without regard to race, color, religion, sex, national origin, ancestry, citizenship status, age, legally protected physical or mental disability, protected veteran status, status in the U.S. uniformed services, sexual orientation, gender identity or expression, marital status, genetic information or on any other basis which is protected under applicable federal, state or local law.