Channel Marketing Specialist

Execute cross-functional marketing campaigns to support the sale of company products and services in annuities, life insurance, mutual funds, employee benefits, retirement. Manage digital and promotional activities related to strategy, execution and reporting. Handle multiple components of marketing campaigns for all mediums, including websites, social media, blogs, email and collateral. Participate in discussions on marketing planning, campaign development, and program execution. Help evaluate project effectiveness using qualitative and quantitative methods. Partner with the creative team to create marketing assets and copy for assigned campaign work. Adhere to established processes and workflows related to end-to-end campaign strategy and execution. Assist in campaign analytics reporting and review; help create plans based on learnings, and translate into actionable plans. Requirements Bachelor’s degree in marketing, business, communications, or equivalent experience Two years of experience in marketing communications, digital marketing or project management Experience executing digital campaigns and marketing programs Moderate understanding of traditional and digital platforms Technical acumen Creative thinker Excellent communication and relationship building skills Organizational skills and the ability to manage multiple projects in a fast-paced environment Certifications & Qualifications Bachelor’s degree in marketing Bachelor’s degree in business Bachelor’s degree in communications #J-18808-Ljbffr