Senior Manager, Marketing Technology

Job Description

ABOUT JENNER & BLOCK

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Jenner & Block LLP is a law firm with a fearless reputation and global reach, high-level problem solvers in litigation, government controversies, investigations, regulatory challenges, and complex corporate transactions. With offices in Century City, Chicago, London, Los Angeles, New York, San Francisco, and Washington, DC, the firm represents a wide range of clients, counseling Fortune 100 companies, large privately held corporations, major nonprofits, top universities, private equity investors, and Native American tribes. Consistently recognized as a firm that stands up for its values with its commitment to justice and community service, Jenner has been named the No. 1 pro bono firm 13 times in the United States by The American Lawyer.

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Jenner & Block offers a comprehensive benefits program, which includes medical, dental, and vision insurance, 401(k), and paid time off, in addition to other offerings.

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POSITION SUMMARY

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The Senior Manager, Marketing Technology is a senior leadership role responsible for setting the vision and firmwide strategy for Jenner & Block's marketing technology architecture (“MarTech”) in collaboration with the Chief Business Development & Marketing Officer (ie. CRM, email marketing, Experience Management, pitch/proposal generation, and connected data platforms). The Senior Manager, Marketing Technology will translate that MarTech strategy into action and drive results to completion. This role is one that requires the ability to assess firm needs and resources, communicate clearly on deliverables and timing and deliver on results, incorporating the vision and strategy into practical application.

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The role will lead the firm's migration from InterAction to Salesforce and the build-out of a unified marketing data platform that brings CRM, email marketing (currently Vuture), Experience Management, and pitch/proposal data together as a single source for reporting and business development insight. The Senior Manager will serve as the firm's primary business owner and strategic partner to the third-party implementation partner engaged for the CRM and platform builds, leading the MarTech team in execution and driving the firm's ongoing MarTech strategy.

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ESSENTIAL JOB FUNCTIONS

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• Lead MarTech strategy in partnership with the Chief Business Development & Marketing Officer, the BDM team, Communications team, IT, Finance and other departments across the firm, with a clear understanding of how systems and data flow between them.
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• Leverage knowledge of firmwide initiatives (e.g., Salesforce platform, Experience Management, and marketing campaign programs) to guide technology investments and decisions across Business Development & Marketing, Communications and the firm.
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• Own Salesforce architecture and governance – including security, permissions, data validation, and automation – to ensure the platform remains reliable, well-governed, and built to scale as the firm's data footprint grows.
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• Lead the end-to-end migration of the firm's CRM from InterAction to Salesforce, including requirements gathering, data mapping, configuration, testing, training, and adoption.
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• Serve as a primary point of accountability to the third-party implementation vendor for the CRM and Salesforce platform builds.
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• Execution of a unified business development and marketing data platform, integrating CRM, email marketing (currently Vuture), Experience Management, and pitch/proposal data – and additional marketing data sources over time – into a single, governed environment that powers firmwide reporting and business development insight.
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• Set the vision for the firm's business development and marketing data architecture, ensuring the data that the Business Development and Marketing Teams needs are available in the systems where they work.
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• With the MarTech team, oversee the firm's Experience Management platform and pitch/proposal generation tool, partnering with Business Development and Marketing on requirements and ensuring both integrate cleanly into the CRM and Salesforce platform architecture.
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• Champion the marketing campaign management capabilities within the MarTech stack, ensuring the CRM, email marketing, and Salesforce platform infrastructure can support scalable, well-executed campaigns, in partnership with Business Development, Marketing and Communications.
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• Elevate data governance, data quality, and privacy compliance from a platform-level responsibility to a firmwide framework, partnering with IT, Records/Risk, Finance and outside counsel as needed, and monitoring the evolving data privacy landscape to keep the department's practices current.
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• Track market and competitive trends in legal marketing technology to inform investment priorities and differentiate the firm's capabilities.
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• Oversee and manage team members, supporting their professional growth and development.
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• Partner with Business Development and Marketing, Web, IT, AI, HR, Finance and other departments on technology decisions and firmwide initiatives, reflecting MarTech priorities for the firm.
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• Communicate with confidence and credibility across departments, translating technical concepts into business outcomes for non-technical audiences.
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• Develop and manage the MarTech budget across the full stack, forecasting investment needs as the firm's data and platform footprint grows.
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• Serve as an escalation point for cross-system, firmwide, or vendor-level issues beyond first-line support.
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• Stay current on AI-enabled capabilities across the MarTech landscape (e.g., AI features within Salesforce, email marketing/automation platforms, and data/reporting tools) and evaluate where they can improve data quality, efficiency, or insight – bringing recommendations to firm leadership and adapting the team's tools and workflows as the landscape evolves.
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QUALIFICATIONS AND REQUIREMENTS

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• Bachelor's degree required; advanced degree a plus.
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• 10+ years of professional experience in marketing, business development, or CRM/marketing technology roles, including direct, hands-on experience owning Salesforce architecture, governance, and CRM operating model design or migration in a professional services or law firm environment – ideally across more than one law firm.
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• Strong skillset executing firmwide projects with a track record of delivering results in a timely fashion.
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• Salesforce Certified Administrator (or equivalent Salesforce credential) preferred; additional cSalesforce product management experience and certifications preferred; additional certifications in project management or related disciplines a plus.
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• Deep, hands-on expertise administering Salesforce (security controls, permission architecture, custom objects/fields, Flows and automation, data validation) strongly preferred; working knowledge of InterAction a plus.
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• Experience with email marketing/marketing automation platforms.
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• Experience with a relationship-intelligence or Experience Management platform and a pitch/proposal generation tool, including how those systems integrate with CRM and firm reporting.
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• Experience building or contributing to a unified marketing data architecture (a “data hub” or single source platform) spanning CRM and other marketing systems.
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• Working knowledge of data privacy and compliance requirements applicable to marketing data (CAN-SPAM, GDPR/CCPA).
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• Experience managing and negotiating vendor and implementation-partner relationships and contracts.
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• Proven people management experience, with strong leadership and coaching skills.
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• Demonstrated proficiency with AI tools (e.g., generative AI platforms, CRM-embedded AI features such as Salesforce Einstein/Agentforce) and a track record of adapting quickly to new technology, evaluating emerging AI capabilities, and integrating them into marketing technology workflows.
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Disclaimer

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Additional Duties

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This job description is intended to provide a general overview of the primary duties and responsibilities for the position. It is not an exhaustive list of all tasks or responsibilities that may be assigned. The role may include additional duties, specialized projects, and other tasks as required. The firm reserves the right to modify or adjust the responsibilities to meet business needs.

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Physical Requirements

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Candidates must be able to meet the physical demands of the position, including the ability to commute to the office as required on designated in-office days based on the position. The firm is committed to providing reasonable accommodations in accordance with the Americans with Disabilities Act (ADA) for qualified individuals with disabilities.

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Eligibility Requirement

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In compliance with federal law, all persons hired will be required to verify identity and eligibility to work in the United States and to complete the required employment eligibility verification form upon hire. Jenner will not sponsor applicants for work visas for this position.

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EEO Statement

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Jenner & Block LLP is an equal opportunity employer. Recruitment and employment decisions are not made on the basis of an individual’s race, color, creed, religion, national origin, ancestry, citizenship status, age, non-disqualifying physical or mental disability or medical condition, genetic information, sexual orientation, sex, gender identity and/or expression, pregnancy, childbirth, breastfeeding or related medical conditions, arrest record, matriculation, personal appearance, political affiliation, marital, parental, veteran, military, or order of protection status, or any other protected status or that of their relatives, friends, or associates.

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J enner & Block is proud to offer a competitive total rewards package, including comprehensive health & well-being benefits and 401k profit sharing. The anticipated pay range for this role is $140,000 to $185,000 in Chicago. The actual offered rate for this position will be determined based on several factors, including qualifications and experience, geographic location, education, external market data, and consideration of internal equity.