Advertising Sales Rep Analyst - Agency Account Manager
Accenture
Advertising Sales Rep Analyst - Agency Account Manager
Within Operations, we are growing our Digital Inside Sales (DIS) team. Our groundbreaking approach to sales brings clients the right combination of trusted technical sellers and innovative technology, powered by data and insights.
The Advertising Sales Rep Analyst - Agency Account Manager is responsible for managing, retaining, and growing a portfolio of digital advertising clients by delivering consultative account management, campaign optimization, and data-driven insights. This role supports advertisers and/or agencies throughout the lifecycle of their partnershipfrom onboarding to performance optimizationwhile driving measurable business outcomes aligned to client objectives.
Account Managers operate in a dynamic, high-volume environment and serve as trusted advisors by leveraging deep knowledge of digital advertising products, performance metrics, and industry trends. Depending on assignment, the role may focus on direct advertisers (AM/DIR), advertising agencies (AGY), or a blended portfolio (DIR).
Key Requirements
- Primary ownership of advertising agency relationships
- Manage a portfolio of agency-led digital campaigns supporting multiple advertisers
- Drive revenue growth at the agency portfolio level
- Serve as a strategic advisor to agencies on product adoption and campaign scale
- Coordinate across agency stakeholders to ensure advertiser success
- Retain and grow revenue within assigned accounts through consultative engagement
- Establish, track, and optimize advertising goals and KPIs (CPA, ROI, ROAS, CPC, etc.)
- Analyze campaign performance and troubleshoot delivery, pacing, and optimization issues
- Translate performance data into compelling insights and actionable recommendations
- Execute upsell, cross-sell, and activation strategies for existing and new accounts
- Build and maintain strong relationships through proactive outreach (calls, emails, cadence meetings)
- Maintain accurate records of client interactions, account activity, and pipeline data in CRM tools
- Collaborate cross-functionally with Sales, Product, and Operations teams
- Stay current on digital advertising trends, competitive insights, and best practices
Priority Skill
Digital advertising sales
Basic Qualifications
- Bachelor's Degree in Marketing, Digital Media, Media Studies, Advertising, Public Relations, Communications, Business Administration, or Sales AND 1 year experience in Digital Marketing, Sales, and/or Account Management or
- 2 years' experience in Digital Marketing, Sales, and/or Account Management
Preferred Qualifications
- Experience working with digital advertising campaigns or online ad platforms
- Strong analytical skills with the ability to interpret and apply performance data
- Excellent written, verbal, and presentation communication skills
- Experience interfacing directly with clients, partners, or stakeholders
- Ability to manage multiple priorities in a fast-paced environment
- Proficiency with Office Suite, Google Workspace, and CRM tools
- Experience in advertising technology, digital media, SaaS, or ad platforms
- Experience managing campaigns on platforms such as Meta, Google, Pinterest, X, Snapchat, or similar
- Familiarity with marketing funnels, attribution modeling, and advertising KPIs
- Salesforce experience for pipeline and account management
- Strong storytelling skills using data and performance insights
This is a hybrid position based in Atlanta, GA.
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