National Sales Manager

Waldoch is seeking a National Sales Manager to lead and scale a growing sales organization in the automotive upfitting industry. This role is focused on people leadership, team performance, and operational execution as well as driving revenue, managing and developing a high‑performing sales team, strengthening customer relationships, and aligning sales strategies with production and operational capabilities. The ideal candidate is a results‑driven sales leader with strong automotive industry knowledge, excellent communication skills, and a collaborative mindset. Waldoch Crafts is a proud partner of Ford, GM and RAM. Our ideal candidate will understand how to process orders from these factories. Key Responsibilities Lead and manage a team of 8–10 sales representatives across inside sales and geographically distributed field Drive team performance to achieve 100%+ of weekly, monthly, and quarterly sales targets Conduct weekly 1:1 coaching sessions focused on performance improvement and development Support pricing strategies, contract negotiations, and proposal development Monitor market trends, competitor activity, and customer needs to identify new opportunities Use HubSpot for CRM and NetSuite for ERP and drive accuracy across teams Establish and maintain clear performance expectations, accountability systems, and communication rhythms Support team build‑out and hiring, including onboarding and ramping new sales hires Monitor and improve team retention, engagement, and performance consistency Oversee forecasting, pipeline management, and reporting across the sales organization Collaborate cross‑functionally with operations and production to ensure alignment on delivery timelines and customer commitments Gain working knowledge of OEM procurement and vehicle conversion processes to support team success and customer conversations Management of forecasting and inventory of chassis Participate in trade shows, customer visits, and industry events as needed. Must Have Qualifications 3+ years of sales leadership experience, managing a team of 5+ sales reps 5–8+ total years in a sales role in automotive, powersport or adjacent industry Proven ability to lead, coach, and develop a team of sales representatives Demonstrated success driving team performance against quotas and revenue targets Experience in automotive, powersports, or closely related industries Strong communication and leadership skills with the ability to set expectations and hold teams accountable Bachelors degree in Business Administration, Marketing, or related field, or an equivalent combination of education and related experience Preferred Qualification Strong understanding of automotive or related industry fleet procurement process and Automotive OEM Experience in: Automotive OEM / dealer networks / fleet / commercial vehicle sales Powersports industry Vehicle upfitting or manufacturing environments Familiarity with: HubSpot (CRM) NetSuite or similar ERP systems 401(k) Health insurance Health savings account Life insurance Paid time off Referral program Vision insurance #J-18808-Ljbffr Waldoch