BUSINESS DEVELOPMENT REPRESENTATIVE - Fort Worth, TX

Business Development Representative

Business Development Representatives (BDR) are responsible for qualifying both inbound and outbound sales leads at the initial stages in the sales funnel. They must research potential clients, connect with, and educate prospects before handing them off to the closers of the sales team.

The outbound process requires the BDR to reach out to prospects in the form of cold calls, emails, or social networks. This process allows BDR to personalize their outreach for the first touch point, but many people don't like being contacted without having previously shown interest.

The inbound process is directed toward prospects who have shown interest in our product or service by reaching out to the company via phone call, email, or request for additional information online.

Essential duties and responsibilities include:

• 75 calls and or emails per day
• Follow-up on inbound marketing leads by identifying qualified opportunities with appropriate levels of information at the right time for interested prospects
• Be responsible for educating and developing prospects leading to hand-off to sales teams
• Create target prospects lists and penetrate key accounts
• Cold call prospects generated by variety of outside sources
• Answer incoming customer calls and send them in the correct direction
• Identify key players, researching and obtaining business requirements, and presenting solutions to begin sales cycle
• Develop a knowledge of the company's product
• Monitor account creation to ensure that no duplicate accounts are created
• Work with a specified region to help grow sales
• Profile strategic accounts identifying key individuals, research and obtain business requirements, then presenting solutions to start the sales cycle
• Set appointments for Local Sales team when a lead reaches a qualified stage
• Nurture new marketing leads by educating and developing prospects until they are ready to speak with a field sales rep
• Collaborate with sales and marketing team members on strategic sales approach
• Ensure successful follow through of sales cycle by maintaining accurate activity and lead qualification information in CRM application

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