Marketing Manager - Media platforms

Marketing Manager - Media Platforms

Immediate need for a talented Marketing Manager - Media Platforms. This is a 12+ Months Contract opportunity with long-term potential and is located in San Diego, CA (Hybrid).

Job ID:26-21614 Pay Range: $65 - $68/hour. Employee benefits include, but are not limited to, health insurance (medical, dental, vision), 401(k) plan, and paid sick leave (depending on work location).

Key Responsibilities:

• Campaign Planning & Strategy Partner with the media agency to develop strategic media plans using consumer insights, market trends, and data to create hypothesis-driven go-to-market strategies aligned with business goals.
• Campaign Activation Support end-to-end execution of integrated marketing campaigns, ensuring media activations align with overall brand strategy while identifying innovative opportunities to maximize impact.
• Measurement & Analytics Collaborate with analytics and agency partners to measure campaign effectiveness through brand lift studies, Marketing Mix Modeling (MMM), and cross-channel performance reporting. Translate insights into future planning recommendations.
• Competitive & Market Analysis Monitor competitor marketing activity, identify market trends, and provide strategic recommendations to improve campaign performance.
• Program & Budget Management Assist in managing campaign timelines, budgets, media spend, and monthly forecasting.
• Cross-Functional Collaboration Serve as a liaison between brand media, brand marketing, PR, influencer marketing, and performance marketing teams to ensure alignment and seamless execution.
• Partnerships & Sponsorships Evaluate and support strategic partnerships, sponsorships, and integrated marketing opportunities that strengthen brand awareness and engagement.

Key Requirements and Technology Experience:

• 6+ years of experience in brand marketing, strategic media planning, marketing analytics, or consumer insights.
• Experience working with or alongside media agencies; agency experience is highly preferred.
• Strong understanding of traditional and offline media planning, including Linear TV, Streaming TV, Audio, Online Video, and Out-of-Home (OOH).
• Familiarity with Marketing Mix Modeling (MMM), brand lift measurement, media performance reporting, and cross-channel attribution.
• Experience supporting large-scale brand campaigns that drive awareness, consideration, and business growth.
• Experience evaluating or managing brand partnerships and sponsorships.
• Analytical mindset with a passion for testing, learning, and optimizing campaign performance.
• Excellent communication, stakeholder management, and cross-functional collaboration skills.
• Ability to thrive in a fast-paced, collaborative marketing environment.

Our client is a leading Financial Technology Industry and we are currently interviewing to fill this and other similar contract positions.