TikTok English Fashion Streamer

Job Requirements 1. Basic Qualifications

• Language: English is the primary language. Both Chinese and foreign nationals are welcome. Native English speakers are preferred; Chinese nationals must have fluent, authentic spoken English and be able to stream entirely in English without barriers.
• Experience: Prior experience as a fashion streamer, clothing store sales associate, fashion model, fashion influencer, or in the women's apparel industry is highly preferred.
• Education: Practical experience in TikTok English fashion live streaming, with familiarity with the live bidding model.

2. Core Competencies

• On-Camera Presence: Confident, poised, and charismatic. Must be able to control the pace and energize the live stream atmosphere.
• Image & Physique: Presentable image with a well-proportioned figure. Must be confident in trying on and showcasing outfits that align with overseas (especially Western) aesthetics.
• Adaptability: Must accept shift work based on overseas time zones, including evening shifts and a rotating 24-hour coverage schedule (4-6 hours per shift). Strong stability and a willingness to build a long-term career in cross-border TikTok streaming are required.
• Teamwork: Cooperative team player with no history of platform violations; must follow the streaming schedule and operational plans. Job Responsibilities

Live Streaming Execution & Sales Targets

• Host the TikTok English live stream, focusing on women's fashion categories such as European/American styles, casual wear, trendy/sexy sets, and office attire (using live bidding).
• Provide professional explanations of the clothing, including fabric, fit, sizing, and styling scenarios to achieve individual and team sales goals.

Professional Knowledge & Content Delivery

• Conduct the entire live stream in fluent English.
• Learn and master professional clothing knowledge (including EU/US sizing systems, fabric craftsmanship, design fits, and fashion trends) to provide engaging explanations and shopping guidance to overseas audiences, establishing a professional and trustworthy streamer persona.

Stream Management & Audience Engagement

• Demonstrate excellent on-camera presence and the pace control.
• Interact with overseas fans in real-time in English, answering common questions about sizing, styling, logistics, and after-sales service to boost viewer retention, follower growth, and conversion rates.
• Flexibly handle unexpected situations during the live stream to ensure a smooth flow.

Team Collaboration & Performance Review

• Collaborate with the operations team on daily product selection, live scripts, and outfit styling flows.
• Participate in post-stream data reviews to optimize English scripts and Livestream pacing.
• Adhere to the team's shift schedule and work together to iterate on live streaming strategies for better overall conversion efficiency.

Content Creation Support  Assist in filming English OOTD (Outfit of the Day) and unboxing/haul short videos to boost organic traffic for the account. Platform Compliance & IP Maintenance  Comply with TikTok's platform rules, maintain a consistent on-camera persona, build a loyal fanbase, and maintain a stable long-term streaming schedule.