HealthStack Marketing Manager
$40 - $50 per hourBlavity
Blavity, Inc. is a venture‑funded media and technology company that enables Black millennials and Gen Z to tell their own stories. Blavity’s brands include Blavity, Blavity360º, AfroTech, Talent Infusion, 21Ninety, Travel Noire, Home & Texture, and Blavity House Party. Job Summary Marketing Manager, Health Stack – a 1099 contractor role responsible for growing Health Stack’s audience, brand visibility, and event attendance through marketing campaigns, LinkedIn growth, strategic partnerships, and coalition building. Responsibilities Own the Health Stack marketing and campaign calendar end to end, including planning and executing time‑bound marketing campaigns across pharma, nurse, and physician outreach, event pushes, and editorial moments. Brief internal creative partners on campaign creative, storytelling series, and video concepts; submit requests to the Email Director for email marketing support and the Growth Director for paid and growth experiments. Own Health Stack’s LinkedIn page including voice, cadence, and content calendar; post editorial, event, and campaign content formatted and framed for engagement and distribution on the platform. Proactively reach out to individuals on LinkedIn to invite them to Health Stack events and programming; grow community through comments, DMs, and relevant LinkedIn communities on behalf of the brand. Build a pipeline of potential partners including industry experts, pharma companies, associations, and community leaders in the health and med‑tech space; pitch and close partnership opportunities that drive audience, brand awareness, and event attendance. Equip partners with assets, messaging, and clear calls to action to promote Health Stack effectively; maintain relationships with existing partners and steward their experience. Own the Health Stack event attendance KPI; drive registrations and attendance through LinkedIn outreach, partner activation, campaign execution, and targeted marketing across pre‑event, live‑event, and post‑event moments. Maintain a light but consistent presence on the Health Stack Instagram (approximately 5% of scope), repurposing high‑performing content from LinkedIn and other channels. Design and lead growth experiments across content, outreach motions, and partner activations; track and report on follower growth, engagement, partnership pipeline, campaign performance, and event attendance. Translate insights into recommendations for leadership, own intake and prioritization for Health Stack marketing initiatives, and represent the brand credibly in outreach, partnerships, and community moments. Qualifications Required Bachelor’s degree or equivalent professional experience. 4+ years of experience in marketing, growth, or partnerships, ideally in a media, community, creator‑led, or lifestyle brand environment. Proven track record running marketing campaigns end to end, from strategy through execution and measurement. Demonstrated success growing an audience or community on LinkedIn, with receipts. Proven ability to build and activate partnerships that drove measurable audience or event outcomes. Proven ability to partner cross‑functionally in fast‑paced, multi‑brand or high‑growth environments. Strong written communication and pitching skills. Preferred Experience marketing in the health, wellness, or lifestyle space. Existing network in health, wellness, creator, or community ecosystems. Experience supporting events or event‑driven marketing campaigns. Technologies Strong working experience with LinkedIn (personal and company page growth), LinkedIn analytics, and light CRM or outreach tracking tools; fluent in Google Suite, Asana, and/or comparable project‑management suite. Additional Qualifications Independent, entrepreneurial self‑starter comfortable taking on a high level of responsibility. Experimental and forward‑thinking mindset, with a strong interest in testing new growth ideas, channels, and formats. Strong comfort with ambiguity and a bias toward action in unstructured environments. A marketer’s mindset, not just a social media mindset; thinks in funnels, pipelines, campaigns, and audiences. High‑energy, company‑first, positive attitude; motivated to work hard in a fast‑paced environment. Excellent communication skills; outgoing and sociable; willing to wear multiple hats. A healthy appreciation of black culture. Details Fully remote, U.S.‑based contract role of approximately 10 hours per week, long‑term with room to grow as the brand scales; occasional travel may be required. Must be authorized to work in the U.S. and available to work in alignment with the Pacific Time Zone. Hourly rate range: $40 to $50 per hour. Blavity is committed to creating a diverse environment free of discrimination and harassment, and building a team that represents a variety of backgrounds, perspectives, and skills. Blavity is proud to be an equal opportunity employer. All qualified applicants will receive consideration for employment without regard to race, color, religion, gender, gender identity or expression, sexual orientation, national origin, genetics, disability, age, HIV status, veteran status, or any other status protected by the laws or regulations in the locations where we operate. #J-18808-Ljbffr
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