Manager, Global Performance Marketing
$103.9k - $176.7kShure
Shure is hiring a Global Performance Martketing Manager!
We’re looking for a strategic, data-driven marketer to lead global B2B performance marketing for our growing Collaboration & Conferencing business. In this role, you'll own the strategy and execution of full-funnel campaigns across the US and Europe, driving brand visibility, demand generation, and pipeline growth. This is an exciting and high-impact role at the intersection of media, analytics, and business growth. You will partner closely with Sales, Regional Marketing, and external agency partners to turn insights into measurable results.
This is a hybrid opportunity, located in Niles, IL HQ.
Responsibilities:What You’ll Own
Full-Funnel Campaign Strategy & Execution
· Lead global B2B paid media programs across search, social, programmatic, and sponsorships
· Drive integrated campaigns from awareness through conversion, optimizing for pipeline and revenue
Performance & Growth Optimization
· Own campaign performance and B2B marketing KPIs (CPL, pipeline, conversion rates) tied to strategic business objectives
· Translate campaign data and competitive insights into clear optimization strategies and growth opportunities
· Continuously test (creative, messaging, landing pages) to improve ROI
Cross-Functional Alignment
· Partner with Sales, Regional Marketing, and Marketing Ops to improve lead quality and conversion to pipeline
· Align campaign strategy to business priorities across US and Europe
Agency & Vendor Leadership
· Manage and scale agency partnerships, ensuring high-quality execution and continuous innovation
· Drive accountability through clear KPIs and performance reviews
Digital Experience & Experimentation
· Collaborate with Web and Creative teams to optimize the end-to-end user journey
· Lead structured A/B testing programs to validate hypotheses and improve performanc
Qualifications:
What You Bring
Core Experience
· 7+ years in performance or digital marketing (B2B preferred)
· Proven experience managing paid media campaigns across multiple channels
· Experience driving measurable results (lead generation, pipeline, ROI)
Leadership & Collaboration
· Experience leading cross-functional initiatives and/or managing teams or agencies
· Strong ability to partner with Sales and Marketing stakeholders
Analytical & Strategic Skills
· Deep understanding of campaign measurement, attribution, and optimization
· Ability to turn data into actionable insights and business recommendations
Tools & Mindset
· Hands-on experience with platforms like Google Ads, LinkedIn, programmatic, or similar
· Test-and-learn mindset with strong attention to detail
Nice to Have
· Experience in B2B, UC/IT, or global marketing environments
· Experience working at a media agency
Applicants for this position must be currently authorized to work in the United States on a full-time basis. Shure will not sponsor applicants for this position for work visas.
WHO WE ARE
Shure’s mission is to be the most trusted audio brand worldwide – and for over a century, our Core Values have aligned us to be just that. Founded in 1925, we are a leading global manufacturer of audio equipment known for quality, reliability, and durability. We engineer microphones, headphones, wireless audio systems, conferencing systems, and more. And quality doesn’t stop at our products. Our talented teams strive for perfection and innovate every chance they get. We offer an Associate-first culture, flexible work arrangements, and opportunity for all.
Shure is headquartered in United States. We have more than 35 regional sales offices, engineering hubs, distribution centers and manufacturing facilities throughout the Americas, EMEA, and Asia.
Join Shure and Amplify Your Impact. Explore our unique culture and learn the key pillars that define our legacy of excellence.
THE MIX MATTERS
Don’t check off every box in the job requirements? No problem! We recognize that every professional journey is unique and are committed to providing an equitable candidate experience for all prospective Shure Associates. If you’re excited about this role, believe you’ve got the skills to be successful, and share our passion for creating an inclusive, diverse, equitable, and accessible work environment, then apply!
Shure offers a competitive compensation structure that is reviewed annually to attract, hire, and retain the industry’s top talent. Base salaries vary based on qualifications, geography, experience, and expertise in each respective discipline. The range displayed on each job posting reflects the minimum and maximum base salary for the opportunity. The base salary for this position ranges from $103,900 to $176,700 with a midpoint target. This position may also be eligible for our incentive pay program, which varies based on individual and Company performance in the year. If your salary expectations do not align, still apply as we are often flexible on the seniority of posted positions. All positions also include an award-winning benefits package.
WE GOT YOU - Our Benefits
At Shure, we prioritize the well-being of our Associates. We offer competitive rewards packages to full-time and part-time Associates working 24 or more hours a week that address physical, mental, financial, and overall well-being. Our benefits include comprehensive healthcare, mental health and retirement savings plans, generous paid time off programs, employee discounts, professional development opportunities, work-life balance initiatives, employee recognition programs, and volunteering/community involvement opportunities. To learn more, check out our Benefits At A Glance .
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