Vice President, B2B Marketing & Demand Generation
Confidential
Vice President, B2B Marketing & Demand Generation
About the Company
Provider of personalization & customer engagement tools to the fast food & casual dining industries
Industry
Computer Software
Type
Privately Held, VC-backed
Founded
2002
Employees
201-500
Funding
$11-$25 million
Categories
- Mobile Payments
- Mobile Commerce
- Enterprise Software
- E-Commerce
- Information Technology & Services
- Technology
- Hospitality
- Restaurants
Specialties
- mobile ordering
- mobile apps
- digital commerce
- delivery management
- online ordering
- kiosks
- loyalty program
- saas restaurant platform
- and restaurant technology
Business Classifications
- E-Commerce
About the Role
The Company is seeking a Vice President of B2B Marketing and Demand Generation to lead the integrated growth strategy, with a focus on both strategic account development and high-velocity inbound and outbound engine building. The successful candidate will be responsible for turning the company's growth objectives into clear market segments, programs, and measurable outcomes. This role requires a hands-on leader who can balance broad-market coverage with strategic-account development, and who is adept at setting and executing GTM strategy. The VP will also be instrumental in strengthening the company's market presence, and authority, and in driving AI marketing optimization and innovation. Candidates for this role should have a strong background in senior B2B marketing leadership, with a proven track record in demand generation, product marketing, and sales alignment. Experience in designing measurable inbound and outbound motions for complex B2B or enterprise technology sales is essential, as is a practical understanding of ICP development, segmentation, and pipeline measurement. The role demands a leader who is comfortable operating with a lean team, and who can influence stakeholders through clarity, credibility, and collaboration. While not required, experience in restaurant technology, QSR, hospitality, or adjacent enterprise commerce is beneficial. The company values thoughtful, curious leaders with the ability to learn quickly and is committed to fostering an inclusive and diverse work environment.
Hiring Manager Title
CMO
Functions
- Marketing
- Product Marketing
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$250k - $300k
...best work of your career.As Vice President of Product Marketing, you’ll lead the global... ...to GTM teams so reps can generate tailored, on-brand content... ...at every stage — fueling demand generation and campaigns to... ...Product Marketing experience in B2B enterprise software (SaaS...Remote workWork from homeFlexible hoursShift work- Responsibilities: Develop and execute casino marketing strategies that increase player... ...initiatives.Manage all sales teams retail volume generation strategies including hotel, events,... ...Benefits:$7 Daily Employee ParkingPhysical Demands & Work Environment:Operates in both a...Full timeWork at officeLocal areaFlexible hoursNight shift
- ...Vice President, Marketing GA Group is a leading provider of advisory, valuation, field exam, liquidation, asset-based lending, investment... ...and driving marketing strategy, positioning, and demand generation efforts to support growth in complex, high-value service...Work at officeRemote work
- ...Vice President of Marketing About the Company Offers outsourced healthcare revenue cycle management... ...will be responsible for driving demand generation programs, creating and executing... ...professional with a strong background in B2B marketing, particularly in the...
- ...Vice President of Marketing About the Company Multi-campus beauty education provider focused on high-quality enrollments across 15 campuses... ...in search of a Head of Digital Marketing to spearhead demand generation across multiple locations, with a focus on achieving...
- ...Vice President of Marketing About the Company Ambitious data loss prevention... ...from the ground up. The role demands a seasoned professional with a minimum of 10 years' B2B SaaS marketing experience,... ...track record in demand generation, pipeline ownership, and strong...
- ...Vice President, Growth Marketing, SMB Subscriptions About the Company A subscription-based SMB platform... ...for owning the global pipeline generation and accelerating SMB subscription growth... ...marketing functions such as ABM, demand generation, performance marketing, and...
- ...Vice President of Growth Marketing About the Company Popular regional provider of premium landscaping... ...visibility role with a focus on driving the demand engine for the brand. The successful... ...B2C customer acquisition and demand generation. The role requires a candidate with...Local area
- ...Vice President of Strategic Partnerships, Marketing About the Company Innovative provider of clinical trial management... ...structuring. The role demands a leader with high emotional intelligence... ..., or alliances, with a focus on generating material revenue, is required....
- ...Vice President of Growth Marketing About the Company Disruptive software development firm specializing... ...Classifications SAAS B2B About the Role The Company is... ...Growth Marketing to lead and scale its demand generation, pipeline acceleration, and go-to-market...
- ...Vice President of Marketing About the Company Popular provider of help desk software Industry Internet Type Privately Held, VC-... ...customer experience Business Classifications SAAS B2B About the Role The Company is seeking a VP of Marketing...Remote workShift work
- ...Vice President of Marketing About the Company AI predicts maritime disruptions, orchestrating... ...including positioning, messaging, and demand generation. This role is pivotal in the company... ...a proven track record of scaling B2B SaaS, particularly in the range of $...Shift work
- ...Vice President of Revenue Marketing About the Company Top provider of agile commission... ...be responsible for the demand, ops, field, and BDR... ...background in enterprise demand generation and a proven track record... ...have a deep understanding of B2B SaaS dynamics,...
- ...Vice President of Sales & Marketing, Building Materials About the Company Rapidly growing manufacturer... ...business development and revenue-generating activities. The successful candidate... ...commercial organization. The role demands a leader with strong business acumen...For contractors
- ...Vice President of Marketing About the Company Reputable provider of enterprise technology solutions... ...internal marketing team, overseeing demand generation initiatives, and establishing... ...experience, with a strong background in B2B consulting, professional services,...Interim roleRemote workFlexible hours
- ...Vice President of Software Engineering, Marketing Technology About the Company Rapid-growing mortgage lender... ...digital experiences, optimize lead generation, and maximize conversion performance... ...-facing platforms. The role demands expertise in data-driven engineering...
- ...challenges and build legacies for future generations.There has never been a better time... ..., our services are in great demand. We invite you to bring your bold ideas... ...us.Job DescriptionWe are seeking a Vice President, Industrial Market Sector Lead for the West Environment...Work at officeLocal areaWorldwideFlexible hoursShift work
- ...Vice President of Sales & Marketing, Chemical/Electronics About the Company A respected international organization with a strong reputation for... ...record in sales and marketing, is required. The role demands strong business acumen, industry expertise, and the ability...
- This Client Marketing role is responsible for development and execution of strategic, journey... ...product and service efforts across B2B and B2C audiences within Retirement... ...Value Proposition, Influence, Lead and Demand Generation, Marketing Analytics, Marketing Channels...Full timeWork at office
- ...Vice President, Mid-Market Sales About the Company Mission-driven provider of high-quality & affordable healthcare services Industry... ...functional teams to align with company objectives. The role demands a leader with a minimum of 5 years' of proven sales leadership...
- ...Vice President of Marketing About the Company Innovative platform connecting customers with local... ...positioning and messaging, particularly in the B2B space. The ideal candidate should have... ...environments are essential. The role demands a strategic thinker who is also hands-...Local area
- ...Vice President of Marketing About the Company Innovative provider of managed open cloud services Industry Information Technology and... ...leader to a full-stack AI infrastructure provider. This role demands a visionary who can not only manage a marketing function...Shift work
- ...Vice President, Performance Marketing About the Company Rapid-growing provider of digital services Industry Internet Type Privately... ...acquisition across all paid digital channels. This role demands a leader with a proven track record in scaling subscription...
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