Director, Strategic Social and Communications Operations

Director, Strategic Social and Communications OperationsLocation: Home-based, United StatesPosition Summary:As the Director, Strategic Social and Communications Operations, you will lead the digital engagement engine, executive visibility channels, and operational backbone for global corporate communications. Operating at the intersection of brand reputation, technical storytelling, and operational rigor, you will transform how the company connects with infrastructure leaders, enterprise engineers, partners, and investors worldwide.You will direct a multidisciplinary team responsible for social media, digital performance content, speaker placements, and comms operational intelligence. Your mandate is to scale modern Communications Technology (CommTech), elevate global share of voice, optimize multi-channel distribution, and connect communications activities directly to measurable business outcomes.This role reports directly to the VP of Communications. It carries management responsibility for the social execution team and the metrics and analytics function. Beyond the communications team, the Director of Strategic Social and Comms Analytics operates as a senior cross-functional partner across marketing, product, partnerships, and other business functions — and engages regularly with executive stakeholders to align social strategy with broader organizational priorities. Success in this role depends on the ability to build trusted relationships, navigate complex stakeholder environments, and drive integrated outcomes across teams that do not share a reporting line.Responsibilities:Digital & Social Media StrategyCommunications Operations & Commtech EnablementPerformance Content & Editorial EngineExecutive Visibility & Speaker Bureau LeadershipPerformance Analytics & Business ImpactQualifications:10–14+ years of experience in digital communications, corporate social media, or communications operations, ideally within B2B SaaS, enterprise engineering software, or complex technical industries.4+ years in direct people management, with demonstrated success coaching specialized, high-performing operational and creative teams.Demonstrated track record scaling digital operations within a global organization ($1B+ revenue scale).Deep proficiency in modern CommTech/MarTech tools, including social management platforms (Sprinklr, Sprout Social), listening suites (Brandwatch, Talkwalker), CMS platforms, and analytics systems (Google Analytics 4, Power BI, Tableau).Superior executive stakeholder skills, with experience counseling C-suite leaders and translating engineering-centric technology into corporate narrative.Exceptional content creator and content strategist: you understand what makes content resonate, can develop it yourself across written, video, visual, and audio formats, and know how to match content type and story to the right audience at the right moment.Deep expertise in audience mapping: you think in segments, can define what each audience needs and why, and translate that understanding into content decisions that drive meaningful engagement — not just impressions.Strategic thinker with a strong point of view: you don't just execute, you set direction. You can look across channels, audiences, and business objectives and develop a coherent social strategy that others can rally behind.Highly effective in complex, matrixed environments: you are comfortable working across organizational silos — communications, marketing, product, partnerships, and executive teams — and skilled at building alignment, managing competing priorities, and driving integrated outcomes without direct authority.Collaborative integrator: you bring teams together. You can identify dependencies, bridge functions, and synthesize inputs from many stakeholders into a clear, actionable plan.Strong executive presence and communication skills: you can operate comfortably with senior leaders and earn credibility quickly — both through the quality of your thinking and your ability to communicate it clearly.Analytically grounded: you set measurable goals, track what matters, and use data to refine strategy and demonstrate impact.Key Performance Indicators (KPIs)Brand Authority & SOV: Increase in global digital Share of Voice (SOV) against primary industry competitors.Audience Engagement Quality: Sustained growth in verified B2B engagement rates across key decision-makers (C-suite, engineering directors).Operational Efficiency: Reduction in end-to-end content production cycle times and unified cross-channel intake adoption.Executive Impact: Tier-one event placement volume, audience rating averages, and post-event pipeline influence.Digital Traffic & Conversion: Organic referral traffic growth from blogs and digital communications into primary brand and product domains.What We Offer:Step into a collaborative work environment where ideas flourish, and teamwork propels us forward towards shared success.An attractive salary and benefits package.Bentley Impact Day: take a day off from work to volunteer with an organization of your choice.Celebrate milestone achievements and moments that matter through our colleague recognition award programs and our Bentley Achievers platform.A commitment to inclusion, belonging and colleague wellbeing through global initiatives and resource groups.Be part of a company committed to making a real difference by advancing the world's infrastructure – sustaining both the global economy and environment.Who We Are:Bentley Systems (Nasdaq: BSY) is the infrastructure engineering software company. We provide innovative software to advance the world's infrastructure – sustaining both the global economy and environment. Our industry-leading software solutions are used by professionals, and organizations of every size, for the design, construction, and operations of roads and bridges, rail and transit, water and wastewater, public works and utilities, buildings and campuses, mining, and industrial facilities. Our offerings, powered by the iTwin Platform for infrastructure digital twins, include MicroStation and Bentley Open applications for modeling and simulation, Seequent's software for geoprofessionals, and Bentley Infrastructure Cloud encompassing ProjectWise for project delivery, SYNCHRO for construction management, and AssetWise for asset operations. Bentley Systems' 5,200 colleagues generate annual revenues of more than $1 billion in 194 countries.Equal Opportunity Employer:Bentley is an equal opportunity employer and considers all qualified applicants for employment without regard to race, color, sex, sexual orientation, gender identity, disability, pregnancy, protected veteran status, religion, national origin, age, genetic information or any other protected characteristic. This commitment extends to all aspects of employment, including, but not limited to, hiring, placement, promotion, compensation, and training. Know Your Rights as an applicant under the law. Bentley Policy on EEO, Affirmative Action and Pay Transparency Non-DiscriminationBentley participates in e-Verify / Right to Work Notice Request an Accommodation: As an Equal Opportunity Employer, Bentley is committed to providing reasonable accommodations to applicants with disabilities. 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