Marketing Coordinator

Location 2811 Lincoln Highway East,Ronks, PA, 17572,United States Employee Type Full Time Non-Exempt Required Degree 2 Year Degree Manage Others No Contact information Phone View phone number on click.appcast.io Serving Lancaster County Since 1929! Few companies can claim over 95 years in business, but we can at Thomas E. Strauss, Inc. We owe our ongoing success to our exceptional staff and solid management team who are dedicated to an excellent guest experience. Here is your opportunity to be part of a dedicated team at Thomas E. Strauss, Inc. Our business is booming, and we are seeking outstanding team members who take pride in their work, and ownership of the position to ensure we are living up to our high standards and providing a friendly guest experience. What we expect from you: A friendly, professional demeanor toward coworkers and guests – after all, our mission is to make people feel valued. We expect that of you, and we do our best to make YOU feel valued as well! Self-starter who owns the responsibilities of the role. A commitment to show up on time for every shift - ready to work hard alongside your team members. Your dedication to our values of diversity, integrity, excellence, accountability, community, and especially your willingness to have FUN! Ability to earn unlimited employee referral bonuses. Ability to work in other business units within the hospitality group to make extra cash or gain new work experience. The more you know, the more you grow! A “work-to-live” not a “live-to-work” workplace! Our Mission: Make people feel valued. Our Values: Diversity, Integrity, Excellence, Accountability, Community and FUN! Position Summary The Marketing Coordinator will support marketing initiatives for all entities of the Thomas E. Strauss, Inc. (TES) family of businesses. They will assist with the development, execution, and monitoring of email, digital, social media (promotion and reputation management), advertising and content marketing campaigns as well as marketing research. Position requires creativity and strong project management skills. Essential Duties and Responsibilities The Marketing Coordinator responsibilities include, but are not limited to: Create advertisements and promotional materials using the Adobe Suite of products including videos, print ads, social media, digital marketing, brochures, and more. Support the marketing department's initiatives including the planning, execution, and tracking of marketing programs such as email marketing, events, social media, outreach marketing and content marketing. Manage social media program and reputation management program for all brands, including Facebook, Google, TripAdvisor, Yelp, TikTok, YouTube, Instagram and any other social media or third-party media outlets/vendors. Create, proofread, and edit content for various marketing channels, ensuring consistent voice for each TES business unit. Copywriting including advertisements, blog post, marketing materials and more. Evaluate and monitor campaign performance on an ongoing basis by analyzing key metrics and creating comprehensive reports. Help conduct market research and identify industry trends. Minimum Qualifications (Knowledge, Skills, and Abilities) Demonstrable graphic design skillsin relation to marketing materials and advertising. Associate Degree or Bachelor's Degreein marketing, graphic design or related field OR threeyears of experience in a similar marketing role Social media experience including content development, reputation management and campaign management. Ability to build relationships both internally and with external vendors or customers. Creative and curious, with a desire to learn and grow professionally and personally. Ability to communicate well - both verbally and in writing. Detail-oriented. Ability to support multiple projects in a fast-paced setting that requires teamwork and collaboration. Strong time management and organizational skills. Proficiency in Microsoft Word, Excel, Outlook and PowerPoint Proficiency in Adobe Creative Cloud including InDesign, Premier Pro, Photoshop and Illustrator. Basic knowledge of website design and search marketing. Basic knowledge of Google Analytics. Experience using Mac OS. Strong problem-solving skills. Requirements Physical Demands and Work Environment The physical demands described here are representative of those that must be met by an employee to successfully perform the essential functions of this position. Reasonable accommodations may be made to enable individuals with disabilities to perform the functions. While performing the duties of this position, the employee is regularly required to talk or hear. The employee frequently is required to use hands or fingers, handle or feel objects, tools, or controls. The employee is occasionally required to stand; walk; sit; and reach with hands and arms. The employee must occasionally lift and/or move up to 25 pounds. The employee must occasionally drive. Specific vision abilities required by this position include close vision, distance vision, and the ability to adjust focus. The noise level in the work environment is usually low to moderate. Thomas E. Strauss Inc provides equal employment opportunities to all employees and applicants for employment and prohibits discrimination and harassment of any type without regard to race, color, religion, age, sex, national origin, disability status, genetics, protected veteran status, sexual orientation, gender identity or expression, or any other characteristic protected by federal, state or local laws. This policy applies to all terms and conditions of employment, including recruiting, hiring, placement, promotion, termination, layoff, recall, transfer, leaves of absence, compensation and training. Note This job description in no way states or implies that these are the only duties to be performed by the employee(s) incumbent in this position. Employees will be required to follow any other job-related instructions and to perform any other job-related duties requested by any person authorized to give instructions or assignments. All duties and responsibilities are essential functions and requirements and are subject to possible modification to reasonably accommodate individuals with disabilities. To perform this job successfully, the incumbents will possess the skills, aptitudes, and abilities to perform each duty proficiently. Some requirements may exclude individuals who pose a direct threat or significant risk to the health or safety of themselves or others. The requirements listed in this document are the minimum levels of knowledge, skills, or abilities. This document does not create an employment contract, implied or otherwise, other than an “at will” relationship. #J-18808-Ljbffr T E C Industrial Inc