Brand Community Manager

Job Description

Job Description

Location: Louisville, CO (in-office 4 days/week)
Compensation: $70,000 - $80,000 annually
Full-Time

Are you passionate about building community around a brand and connecting people with nature?

Fjällräven, a leading outdoor brand dedicated to sustainability, functionality, and timeless design, is looking for a Brand Community Manager to nurture and strengthen our partnerships in North America.

Based in our Louisville, Colorado headquarters, you’ll own the relationships that bring our brand to life by leading our ambassador program, overseeing influencer marketing, and managing key corporate partnerships. Reporting to the Sr. Manager of Communications & Community, you’ll work closely with cross-functional teams to translate marketing strategy into meaningful, community-driven activations.

WHAT YOU WILL DO

Here’s a glimpse of the trail for our Brand Community Manager:

• Community Engagement and Growth: Build and nurture brand relationships that encourage meaningful connections and authentic storytelling.

• Translate Marketing Campaigns: Contribute to campaign planning and reporting in collaboration with the Sr. Manager of Communications & Community, Social Media Manager, and cross-functional teams (marketing, ecom, retail) to develop and execute community plans that align with business goals.

• Ambassador Management: Lead Fjällräven’s ambassador program from strategy to day-to-day management, including contracts, content ideation and execution, facilitating event appearances, and tracking ambassador impact.

• Influencer Management: Manage influencer strategy to build cultural relevance and engage with creators to bring Fjällräven products and initiatives to life through paid and affiliate opportunities.

• Corporate Partnerships: Manage and deepen corporate partnerships that align with Fjällräven’s values to support the brand’s positioning, storytelling, and community with engaging activations and programs.

WHO YOU ARE

The ideal Brand Community Manager for Fjällräven will have:

• A bachelor’s degree (or equivalent combination of training and experience) in marketing, communications, or a related field.

• At least 3 years of experience in community management.

• Track record of managing partners or ambassadors (athletes, influencers, etc.) end-to-end, including contracts, relationship development, activation and storytelling planning, and performance tracking.

• Strong understanding of affiliate marketing with the ability to identify opportunities that drive conversion while maintaining authentic, community-first storytelling.

• Experience briefing or guiding content for external partners that aligns with brand guidelines and marketing objectives.

• Ability to collaborate across teams and manage multiple projects simultaneously.

• A proactive and empathetic approach to engaging with a diverse audience.

• Strong interpersonal, communication, and networking skills to represent the brand in our communities locally, regionally, and globally.

• A deep passion for the outdoors, sustainability, and storytelling.

Preferred, but not required:

• Experience working within the outdoor, lifestyle, or sustainability space.

We offer a comprehensive benefits package to fuel your adventures, including:

• A stimulating work environment with passionate, enthusiastic co-workers

• Opportunities for personal and professional growth that will elevate your career

• A company that treasures sustainability and acts to create future stewards of nature

• Medical, Dental, Vision, Critical Illness, Accident

• 401k with generous company match

• Financial wellness program, including access to financial coaching and loans

• Generous schedule of company-paid holidays

• Product discounts on all Fenix Outdoor brands

• Industry discounts and more…

ABOUT US

At Fenix Outdoor, we create life-altering experiences in nature by providing a full range of products and specialty outdoor retail stores across several countries. Our company enables people to enjoy life outside.

Our house brands include Fjällräven, Hanwag, and Royal Robbins. Our European retail stores give outdoor enthusiasts the right tools and apparel for every stage in their journey. Our common service operation also supports our companies, teams, and business globally. We span 20 countries and treasure the international, multi-cultured, and supremely unique heritages that comprise our organization’s DNA.

We’re a team of nature lovers, some more experienced than others, and enjoy being outside. Whether in a city park or climbing the peak of a mountain, sustaining the world we live in is a top priority in what we do. After all, our business is nature.

We are buyers, e-Comm specialists, strategists, marketers, communicators, sales staff, customer service reps, and business developers. In nature, we’re all the same.

Want to join the adventure? We were hoping you’d say so. Apply through our brief online application before June 1st, 2026! We look forward to learning more about you!

Fenix Outdoor is committed to continually striving to create and promote a diverse and inclusive workplace for all employees. We provide equal employment opportunities. Our goal is to create a safe, fair and friendly work environment where everyone feels welcome and can thrive.

To learn more about our guidelines for the use of AI in our hiring process, click here .