Digital Experience Manager
Cisco
Cisco Marketing Team Opportunity
Cisco Marketing is investing heavily in the Customer Lifecycle Experiences organization to redefine how we engage with our users across the digital world. Our team is at the forefront of building a digital-first practice that delivers seamless experiences for acquisition, adoption, and advocacy. We are a diverse, fast-moving group of digital strategists, marketers, and product thinkers who thrive on building scalable, personalized journeys. What's exciting about our team is the opportunity to shape the future of Cisco's digital marketing experiences, directly impacting how millions of customers interact with our networking, security, and observability offerings. We foster a collaborative, data-driven environment where every team member is empowered to innovate and drive meaningful customer value.
Your Impact
Define the end-to-end digital experience across web and product-led touchpoints to empower customers to self-serve and reduce friction in their journey. Design and optimize personalized, marketing experiences to drive growth, retention, and time-to-value for our diverse customer base. Partner with product, sales, and marketing stakeholders to build a future-ready marketing funnel that bridges the gap between marketing-owned and product-owned surfaces. Execute a structured, hypothesis-driven experimentation program to validate experience improvements and ensure data-backed decision-making. Track and report on experience-level KPIs to business leadership to ensure our digital strategy consistently aligns with broader organizational growth objectives.
Minimum Qualifications
- 5+ years of professional experience in digital experience, growth marketing, or UX strategy.
- 7+ years of demonstrated experience in a B2B SaaS or product-led environment.
- 4+ years of designing and optimizing digital journeys that improved conversion, activation, or retention metrics.
- 3+ years of proficiency using experimentation platforms, personalization tools, and web or product analytics software.
- Experience collaborating with design, engineering, and product management teams to ship digital product improvements.
Preferred Qualifications
- Strong stakeholder management skills with the ability to influence cross-functional teams without direct authority.
- Experience in enterprise technology, networking, security, or infrastructure markets.
- Expertise in translating qualitative customer feedback into actionable product and marketing insights.
- Advanced proficiency in data analysis and reporting on complex digital performance metrics.
- Ability to maintain a structured, hypothesis-driven approach to complex problem-solving.
At Cisco, we're revolutionizing how data and infrastructure connect and protect organizations in the AI era – and beyond. We've been innovating fearlessly for 40 years to create solutions that power how humans and technology work together across the physical and digital worlds. These solutions provide customers with unparalleled security, visibility, and insights across the entire digital footprint.
Fueled by the depth and breadth of our technology, we experiment and create meaningful solutions. Add to that our worldwide network of doers and experts, and you'll see that the opportunities to grow and build are limitless. We work as a team, collaborating with empathy to make really big things happen on a global scale. Because our solutions are everywhere, our impact is everywhere.
We are Cisco, and our power starts with you.
$86.1k - $169.8k
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