Director of Community Marketing

Leading marketing efforts to CrossFit's global network of affiliates, the full-time remote Director of Community Marketing will manage communications, resources, and engagement programs aimed at enhancing affiliate growth, sentiment, and retention. Key Responsibilities: Lead affiliate owner communications, including newsletters and lifecycle journeys, in collaboration with the Integrated Marketing team Own the strategy and execution of the Affiliate Toolkit, tracking resource usage and reporting insights to leadership Oversee marketing for events such as the CrossFit Owners & Coaches Conference and the CrossFit Games, including promotion and ticket sales Required Qualifications: 8+ years of experience in community, member, or B2B marketing, preferably in fitness or a franchise/network model Proven experience managing email and lifecycle programs using tools like Braze Familiarity with CMS and analytics tools such as Amplitude for resource measurement Experience in international marketing and managing in-market teams or partners Knowledge of the CrossFit affiliate model; CrossFit Level 1 certification preferred