Sales Development Representative

Job Description

Job Description

About EAB

At EAB, our mission is to make education smarter and our communities stronger. We work with more than 2,800 institutions to drive transformative change through data-driven insights and best-in-class capabilities. From kindergarten to college to career, EAB partners with leaders and practitioners to accelerate progress and drive results across enrollment, student success, institutional strategy, data analytics, and advancement. We work with each partner differently, tailoring our portfolio of research, technology, and marketing and enrollment solutions to meet the unique needs of every leadership team, as well as the students and employees they serve.

At EAB, we serve not only our partner institutions but each other—that's why we are always working to make sure our employees love their jobs and are invested in their communities. See how we've been recognized for this dedication to our employees by checking out our recent awards.

For more information, visit our Careers page.

About Hybrid

Recently acquired by EAB, Hybrid is a globally recognized and award-winning agency that operates as a full-service marketing partner for the education sector, connecting universities with students worldwide. Powered by unrivaled insight, advanced technology, and AI-driven enrollment strategies, our integrated marketing solutions help education brands grow. We tackle the sector’s toughest challenges head-on and continuously strive for excellence, staying on the pulse of emerging trends. When you join our division of EAB, you become part of a tight-knit, ambitious, supportive, and rapidly growing team. You’ll work on big ideas with talented colleagues who respect your input, challenge your thinking and push you to do your best work. Visit our website to learn more about our story.

The Role in Brief:

Sales Development Representative

Hybrid is seeking a motivated, ambitious, and results-driven Sales Development Representative (SDR) to join our growing New Business team. This role is critical to Hybrid's continued growth, serving as the first point of contact for prospective higher education partners and generating qualified opportunities for our Business Development team.

As an SDR, you will identify and engage senior leaders across colleges and universities, build meaningful relationships, and create high-quality sales opportunities through thoughtful outreach and consultative conversations. You'll leverage data, market insights, and modern sales methodologies to connect institutional challenges with Hybrid's innovative marketing, enrollment, and technology solutions.

This role offers exceptional career progression for individuals who thrive in a fast-paced, collaborative environment and are eager to develop a successful career in B2B sales.

This hire will be based in our Philadelphia, PA office and expected on-site 5 days a week.

Primary Responsibilities:

The Sales Development Representative is responsible for identifying and qualifying prospective higher education partners while building a strong pipeline of opportunities for the New Business team.

Prospecting & Business Development

• Research and identify prospective colleges and universities that align with Hybrid's strategic growth priorities.

• Build targeted prospect lists using CRM platforms, sales intelligence tools, and market research.

• Execute high-volume, personalized outbound outreach through phone, email, LinkedIn, and other channels.

• Generate qualified meetings and sales opportunities for Business Development Directors.

Lead Qualification & Engagement

• Conduct discovery conversations with senior leaders across higher education institutions.

• Understand institutional priorities, enrollme