Account Manager

Would you like to help businesses stand out on the road? If so, our Interstate Logos office in Baton Rouge, LA is now hiring a new salary + commission Account Manager to help us enhance the Interstate Logo Program in the state of Louisiana! We need someone who truly appreciates the connection between marketing and sales, and someone with an eye for catching people’s attention.

The purpose of the Account Manager is to meet and exceed sales and renewal objectives in the assigned territory by promoting and selling B2B (Business to Business) interstate logo signs and/or TODS (Tourist-oriented directional signing). An Account Manager is expected to use professional sales techniques, provide exceptional customer service, and develop long term relationships that grow Interstate Logos sales.

The Interstate Logos division of Lamar Advertising is the largest provider of contract logo signing and tourist-oriented directional signing (TODS) programs, partnering with State Transportation Agencies since 1988. Interstate Logos is a wholly owned subsidiary of Lamar Media Corp., which is a wholly owned subsidiary of Lamar Advertising.

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What you can expect from us:

• A Monday - Friday, 8:00 am to 5:00 pm work schedule 
• First year earning potential of $45,000 / year , including commissions, dependent on experience and selling ability
• 120 hours of paid time off (PTO) that increases with tenure
• 12 paid company holidays, including President's Day and Juneteenth
• A comprehensive 30-day training program 
• Career advancement opportunities
• Ongoing professional development and internal leadership programs to maximize your career potential
• Multiple medical plan options and health savings account
• Hospital, Critical Illness, and Accident coverage 
• Short & long-term disability and paid parental leave
• Employee Stock Purchase Plan
• 401k plan with company match
• Up to $1,200 value in employer-paid HSA contributions and cash rewards for engaging in our wellness program
• A people-first culture that invests in connection, community involvement, and transparency around employee feedback

What we're looking for in YOU:

• Working knowledge of personal computers, including Microsoft Office (Word, Excel, PowerPoint)
• Ability to speak on a one-to-one basis using appropriate vocabulary and grammar to explain information to others
• Ability to make oral presentations to provide information or explain policies and procedures.
• Skill in speaking with persons of various social, cultural, economic, and educational backgrounds.
• Ability to explain the signing opportunity to potential participants from installation and product standpoints.
• Skill in writing grammatically correct routine business correspondence.
• Ability to perform effectively under fluctuating workloads.
• Skill in establishing rapport and gaining the trust of others.
• Ability to establish and maintain cooperative working relationships.
• Ability to meet a sales quota.
• Working knowledge of general sales techniques.
• Ability to cold call businesses.
• Ability to be intrinsically motivated to succeed and withstand rejection.
• Skill in working independently and following through on assignments with minimal direction.

Education and experience:

• High school diploma or equivalent is required
• Valid Driver’s License is required
• College degree preferred
• Previous sales experience is preferred

Please note: Upon submitting your application, you will be asked to complete an 8-15 minute personality assessment. This assessment compares your professional soft skills to the skills required for success in this role. Please answer honestly; this is not a test!  Not completing this assessment could result in disqualification from consideration for this position. 

Candidates with a disability in need of an accommodation to fulfill our application requirements should email

A day in the life:

• Meet and exceed sales targets by targeting and regularly calling on by phone and face to face every eligible business within the assigned territory/account list.
• Responsible for assisting with customer annual renewals including making calls by phone and face to face to obtain renewal participation agreements and secure payments.
• Assist participants with the design of their business logo or TODS, drawing on experience to assist in developing a design that is legible and utilizes colors that have proven the most effective for visibility.
• Visit, inspect and verify compliance of each participant in the assigned territory annually.
• Become proficient in the use of available computer tools and asset management system (database).
• Continually develop product knowledge and acquire better sales and customer service skills.
• Assist in monitoring participant payments and collections.
• Promptly respond to and provide resolution for any questions or concerns by Program participants

Self-Organization:

• Plan each day, week, and month in advance; plan sales calls.
• Maintain organized, up-to-date records of eligible businesses and sales activity.
• Ensure your automobile has a neat and professional appearance.
• Maintain the appearance of a professional salesperson.

Time Management:

• Work a minimum of 40 hours, five days a week.
• Travel overnight when necessary.
• Cluster your fieldwork geographically, and manage your time effectively.

Administrative:

• Analyze and monitor personal sales data and reports.
• Maintain participant files.
• Be prepared to submit daily planners/call reports, sales plans, and sales forecasts on a timely basis.
• Follow up on all participant production orders, and ensure timely sign installations.
• Communicate with participants to resolve any customer issues or concerns in real-time.
• Check signs, participant eligibility, etc. on a regular basis.

Physical Demands and Work Environment:

• The primary work environment is an office and car.
• The physical demands for this position include light lifting (20 to 30 pounds), pushing, reaching, seeing (with focus on reading, color distinction, acuity, peripheral vision, and depth perception), some sitting, standing, stooping, walking, talking, and turning.
• Nights spent traveling are 25 to 50%.

Who we are:

Founded in 1902, Lamar Advertising Company is one of the largest outdoor advertising companies in the world. With over 360,000 displays across the United States and Canada, Lamar is dedicated to helping both local businesses and national brands reach broad audiences every day.

We provide ad space through:

• Billboards
• Interstate logos
• Handpainted murals
• Transportation and airports
• The largest network of digital billboards in the United States

We live by the Golden Rule, and we operate with honesty and integrity in every aspect of our business. We are open with our employees, transparent with our customers, and loyal to the communities in which we serve. While Lamar is a large company, each office has its own culture and family atmosphere, making employees feel connected both locally and nationally.

We are committed to sustainable and environmentally friendly business practices and use a number of innovative strategies to reduce our environmental impact. Please to learn more about Lamar's green initiatives. 

Lamar is an EEO/AA employer including Individuals with Disabilities, Protected Veterans, and any other State or Federally protected characteristic.

Please note: Lamar Advertising does not sponsor or take over sponsorship of a work visa. Only candidates with U.S. work authorization not requiring sponsorship will be considered for employment.

SMS and Email Communications: By providing your contact information and submitting this form, you agree to receive email and SMS communications from Lamar Advertising Company regarding job opportunities, hiring events, and career-related updates. Message and data rates may apply. You can opt out at any time by emailing or replying 'STOP' to text messages. Your information will be processed in accordance with our .

Disability Self-Identification:  When applying for a job with Lamar, you will be asked to voluntarily self-identify whether you have a disability. Please take a moment to watch for clarification on why we're asking for this information!

California Residents - Lamar collects personal information in the ordinary course of considering job applicants. This information may include, for example, name, address, phone number and other contact information, employment history and reference contact information, and any other information provided by an applicant to Lamar. By submitting an application, you consent to the use or sharing of this personal information solely for the purpose of consideration for employment by Lamar. Lamar will not sell this information.

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Equal Opportunity Employer/Protected Veterans/Individuals with Disabilities
This employer is required to notify all applicants of their rights pursuant to federal employment laws. For further information, please review the notice from the Department of Labor.