Social Media Content Coordinator

Social Media Content Coordinator - Investment Management - Boston, MA We are seeking a Social Media Content Coordinator to join a leading investment management firm in Boston, MA. This role supports the Global Social Media Program by aligning social content and campaigns with key business priorities to drive meaningful engagement. The ideal candidate has 2–3+ years of experience planning and executing social media campaigns within a professional services setting. This is a 12-month contract position that will pay $30-37/hr (depending on experience) within a 40-hour workweek. This position is required to be onsite 3 days per week in their Boston office. Responsibilities Establish clear objectives for social media initiatives that directly support business goals. Develop and execute platform-specific strategies informed by best practices, performance data, and algorithm insights. Conduct audience and competitor research to inform targeted, relevant content. Stay current on platform updates and adjust strategies accordingly. Plan and manage campaigns, including content calendars, timelines, and KPIs. Support employee advocacy programs to expand brand reach. Create compelling content through strong storytelling, platform-specific tailoring, and a consistent brand voice. Design engaging visuals—including graphics and infographics—using tools such as Adobe Photoshop and Illustrator. Provide resources, guidance, and support to global employees participating in social media programs. Respond promptly to program and partner inquiries while fostering collaboration and knowledge‑sharing across teams. Monitor trends and integrate relevant opportunities into content strategies. Track and analyze performance metrics to uncover insights and optimization opportunities. Deliver clear reporting that highlights progress, insights, and strategic recommendations. Continuously refine strategies based on data to enhance overall impact and results. Qualifications Bachelor’s degree in Marketing, Communications or related field (required) 2-3+ years of experience managing social media platforms, leveraging features, and executive campaigns, ideally in financial services Deep understanding of social media best practices and platform-specific strategies. Strong written and verbal communication, consistently maintaining brand voice. Creative storyteller with the ability to design engaging content and visuals (Adobe Photoshop/Illustrator). Excellent problem‑solving, adaptability, and time management skills. Proactive, creative, and passionate about emerging social media trends. Collaborative experience working with cross‑functional teams. Experience in B2B social media or content development; financial services or regulated industries a plus. Proficient with social media tools and analytics platforms. #J-18808-Ljbffr