Direct Response Copywriter - Facebook & Instagram Ads

AI Acquisition Copywriter

We help entrepreneurs build AI-powered businesses. $50M+ ARR, high-volume Meta campaigns, scaling fast. We don't make pretty content — we make ads that convert.

The Work

You'll write the ads for a $50M ARR AI-education business running multiple active funnels, with more launching. This is not a content role. This is not a brand voice role. This is a direct-response copywriting seat inside a performance-marketing machine where ads go live fast and results are measured in days.

You are not here to write clever copy that wins awards. You are here to write ads that stop the scroll, build desire, handle objections, and make people click.

This role sits alongside our Head of Media / Creative Director and our creative strategy team. They supply the angles, hooks, and strategic direction. You own turning those into finished ad copy that ships.

Your Output

• Facebook and Instagram video ad scripts (hooks, body, CTA)
• Static ad copy (headline, body, CTA)
• UGC-style scripts for on-camera talent
• Short-form ad variants and angle iterations
• Landing page and funnel copy support as needed

If you need two weeks to write one ad, this is not your role. If you can read a brief, understand the buyer, and ship five ad scripts by end of day — keep reading.

How We Work

• Volume + iteration > one "perfect" ad
• Hooks are the job. Body copy follows. CTA closes. In that order, every time.
• Direct-response cadence: brief → write → ship → test → iterate
• Speed matters. We run 100+ ads per week. Slow writers block the machine.
• Small senior team. Direct line to operators. Zero bureaucracy.

A Note Before You Apply

This is a senior seat, and we screen hard on real Meta ad experience — specifically, ads you personally wrote that ran against $500K+ in tracked spend, verifiable in the Meta Ads Library. If that's not your background, this likely isn't the right fit right now.