Director of Enrollment

Job Description

Job Description

About Professional Development Academy

Professional Development Academy’s purpose is to address the most pressing issue of our day – to develop leadership capability of the frontline. When frontline leaders improve, their teams become more dynamic, their companies create greater value to those in the communities in which they serve, and those frontline individuals leading the way, well, they realize their fullest leadership potential as people. The Professional Development Academy has custom curriculums to address specific leadership needs and transfer knowledge and proven expertise from the C-suite to frontline leaders. Our online programs help maximize employee potential to gain a competitive edge.

The Role

Professional Development Academy (PDA) is seeking a high-performing Director of Enrollment to help lead our customer acquisition and revenue growth targets. In this role, you will be responsible for maximizing sales potential in predefined territories by engaging prospects to build awareness of Academy products and services and converting prospects to sales.

Additionally, you will sustain and enhance customer relations with existing and prior customers to drive rebooking of Academy participants.

The Director of Enrollment is a seasoned expert who understands the market landscape, our products and services, talk-tracks and demos for prospect engagement, and efficiently maintains daily outbound call volumes and contract close rates, all of which are actively reported as part of the performance management system. The Director of Enrollment is also someone who is self-directed when it comes to building and executing marketing campaigns, follow-up plans, and reporting via succinct dashboards that illustrate TAM, progress toward goals, and effective rates of engagement.

Responsibilities

• Proactively engage to learn markets, prospects, and outreach tactics
• Establish goals and objectives on a rolling basis
• Well prepared for each day’s activities relative to other directors and deputies of enrollment
• Achieve business success factors, including daily call volumes and weekly enrollment targets
• Lead multiple marketing campaigns and outreach strategies simultaneously
• Maintain clear (and complete) records of all outreach via CRM
• Present dashboard reports of success factors weekly

Qualifications

• Business degree preferred or equivalent
• Preferred five+ years of experience as a successful sales leader, ideally with SLED experience
• Committed to continuous personal and professional improvement (especially from feedback)
• Proven ability to drive the sales process from prospect to customer and share best practices
• Desire to establish business relationships with a focus on leadership development
• Strong business savvy and political intuition
• Perpetual optimism and desire to get better and better
• Self-directed with a strong sense of team collaboration
• Proficient with MS-Office applications and databases
• Very strong communication skills
• Exceptional customer services skills

About GovExec

GovExec’s data and insights set the standard for depth, accuracy, and impact for government leaders and contractors. As the market-leading information and intent-based marketing platform, for over fifty years GovExec has empowered the government ecosystem to engage and support government leaders as they work to achieve their missions across federal, defense, and state and local agencies. Our strategic sales enablement and intent-based marketing solutions accelerate revenue growth to fuel market success. The platform is powered by the largest and most sophisticated database in the public sector, GovExec’s platform reaches 3.3 million government influencers each month and provides its marketing clients with a significant competitive advantage in driving higher conversion and growth.

Working at GovExec

At GovExec, we believe that a new era of work -- particularly when, where, and how it gets done -- has arrived. We are building a hybrid workplace that allows for greater freedom and flexibility while also fostering a collaborative culture, no matter where you are working. GovExec offers permanent remote work in 20+ states across the US, as well as the option to work out of one of our offices based in Washington DC, New York or Connecticut. GovExec also offers a range of great benefits including:

• Medical, dental, and vision insurance plans
• 401(k) retirement plan with company match
• Open time off policy
• Twelve weeks paid parental leave
• Supportive, collaborative teams
• Unique opportunity to help government officials from a private sector company
• Expansive learning and development opportunities

Commitment to Shared Values

GovExec recruits talent for four salient attributes or qualities:

• Soul of Entrepreneurship
• Culture of Inclusion
• Force of Ideas
• Spirit of Generosity

The compensation range for this role is $60,000 to $82,000, including commission potential.

Government Executive Media Group, Inc. and its affiliates ("GovExec") are Equal Opportunity Employers. We do not discriminate against our applicants because of race, color, religion, sex, national origin, age, disability, veteran status, sexual orientation, gender identity, or any other status protected by applicable law.