Marketing Manager
Protouch Staffing
Job Roles and Responsibilities
- Develop and execute comprehensive marketing strategies to support business growth.
- Plan and manage inbound lead generation campaigns.
- Manage website content, SEO initiatives, email marketing campaigns, and social media platforms.
- Create and distribute marketing content including blogs, newsletters, educational materials, videos, and market updates.
- Coordinate educational events, webinars, workshops, and client appreciation events.
- Manage event logistics, invitations, promotional materials, and post-event communications.
- Identify sponsorship, networking, and community outreach opportunities to strengthen brand awareness.
- Ensure all marketing materials comply with applicable industry regulations and company standards.
- Monitor and analyze marketing performance metrics including ROI, lead generation, conversion rates, and campaign effectiveness.
- Manage CRM data and marketing automation activities.
- Collaborate with leadership to support business development initiatives.
- Recommend improvements based on marketing analytics and customer engagement data.
- Maintain brand consistency across all marketing channels.
- Bachelor's degree in Marketing, Communications, Business, or a related field.
- 3-5 years of marketing experience.
- Experience in financial services, wealth management, insurance, legal, or other regulated industries preferred.
- Knowledge of marketing compliance requirements within regulated industries preferred.
- Experience with CRM platforms and email marketing systems.
- Experience with digital marketing, SEO, and social media management.
- Proficiency with content creation and graphic design tools.
- Strong analytical, communication, and project management skills.
- Experience measuring campaign performance and marketing ROI.
- Retirement Savings Plan.
- Employer Matching Contributions.
- Paid Time Off.
- Paid Holidays.
- Financial Planning Benefits.
- Performance Bonus Opportunities.
- Career Growth Opportunities.
Vacancy posted 3 days ago
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