Marketing Manager

Located just six miles from Walt Disney World® Theme Parks, The Grove Resort & Water Park Orlando puts Orlando’s world-famous parks and attractions at your fingertips. Offering daily transportation to Walt Disney World® Theme Parks, Universal Orlando, and SeaWorld. Free Surfari Water Park entry for all resort guests. Our property also boasts a 6,000-square-foot meeting space and a variety of dining options to suit every preference. Valencia Restaurant provides picturesque poolside dining with offerings for breakfast, lunch, and dinner. The outdoor Longboard Restaurant is situated at the water park, while Alfresco Market serves as a coffee shop and apparel store. SPIRE Hospitality is a management company specializing in creating memorable guest experiences and delivering best-in-class service at our hotels and resorts across the country. We ensure you have the support, tools and opportunities you need to get the job done, grow as an individual, and excel in your hospitality career. We offer a comprehensive full-time benefits package consisting of EARLY PAY OR EARNED WAGE ACCESS get paid before payday, medical, dental, vision, pet discount program, identity theft protection, pre-paid legal support, flexible spending accounts, matched 401K, life, critical accident or illness, short- & long-term disability, paid time off, wellness programs, wonderful hotel discounts and much more! In this role, you will support the execution of marketing initiatives for The Grove Resort & Water Park Orlando, ensuring brand standards and messaging are consistently maintained across digital, social, and on-property channels. You will work closely with the Director of Marketing and resort leadership to promote the resort's amenities, experiences, dining outlets, activities, events, and overall brand. Your creativity, organization, communication skills, and attention to detail will help drive awareness, enhance the guest experience, and support the resort's marketing objectives. Salary $63,000- $73,000 Depending on experience. Essential Job Functions Assist with the day-to-day execution of marketing initiatives, campaigns, and projects while ensuring deadlines and priorities are met. Coordinate marketing requests from resort departments and maintain organized project timelines and deliverables. Maintain current and accurate marketing materials, digital assets, photography, videos, logos, templates, and other brand resources. Assist with website content updates, landing pages, offers, event listings, blogs, resort information, and other digital content. Conduct routine website and digital platform audits to ensure content, operating hours, amenities, promotions, and guest-facing information are accurate and current. Assist with maintaining SEO- and GEO-friendly website content, FAQs, and other digital copy as directed by the Director of Marketing. Assist with the design and production of marketing collateral, signage, flyers, promotional materials, digital graphics, and print materials. Ensure all creative materials and communications are consistent with established brand standards and guidelines. Assist with the creation, scheduling, and distribution of email marketing campaigns and monitor campaign performance metrics. Maintain and segment email distribution lists as directed and ensure communications are accurate, on-brand, and delivered according to schedule. Monitor online guest reviews and survey responses and provide timely, professional responses in accordance with company guidelines. Escalate guest concerns to the appropriate departments and assist with identifying guest feedback trends and recurring themes. Manage the guest satisfaction platform and ensure guest review responses are completed within established service standards. Assist with the management, creation, scheduling, publishing, and reporting of resort social media content. Capture photography and video content throughout the resort for social media and other marketing initiatives. Generate awareness of the resort, amenities, dining outlets, activities, events and guest experiences through social media and other marketing channels. Coordinate logistics for approved influencer, media, and content creator visits and serve as an onsite marketing contact during hosted stays. Assist with public relations initiatives and fulfill property information, photography, and content requests from PR agencies and media partners. Manage and update guest-facing communications through Fetch and other approved messaging platforms. Coordinate timely distribution of resort announcements, operational updates, amenity information, activity schedules, service notifications and other guest communications. Update and maintain digital signage, in-room collateral, resort directories, resort app content, and other guest-facing communication materials. Support the creation and distribution of pre-arrival, in-house, and post-stay guest communications. Conduct routine audits to ensure consistent resort information, hours of operation, branding, and messaging across all guest communication channels. Coordinate promotional materials and marketing support for resort outlets, activities, seasonal events, special programs, and on-property initiatives. Coordinate with vendors, agencies, website partners, and internal departments on assigned marketing projects. Attend resort meetings as requested and provide marketing support for property initiatives. Perform other marketing-related duties as assigned. Hotel Specific Support marketing initiatives designed to increase awareness and engagement for The Grove Resort & Water Park Orlando |The Terraces at The Grove, including Surfari Water Park, resort amenities, dining outlets, activities, events, and guest experiences. Ensure resort marketing touchpoints maintain consistent branding, messaging, and current operational information across digital and on-property channels. Support the promotion of resort-specific events, seasonal programming, guest activities, and special offers. Physical Demands Ability to lift, carry, push or pull 10 lbs. Stand, walk, and work throughout the resort and at times in confined spaces while interacting with guests and team members. Ability to work on a computer for extended periods of time. Ability to move throughout the resort to capture photography, video, conduct audits, support events, and complete on-property marketing initiatives. Qualifications Education Bachelor's degree in Marketing, Communications, Hospitality, or related field preferred. Experience 1–3 years of marketing, social media, communications, hospitality, or related professional experience preferred. Strong written and verbal communication skills. Experience creating, scheduling, and publishing content for social media platforms. Familiarity with website content management systems and digital marketing tools preferred. Experience with graphic design and marketing collateral development preferred. Strong attention to detail, organization, and time management skills. Ability to manage multiple projects, priorities, and deadlines in a fast-paced hospitality environment. Ability to work collaboratively with resort departments, vendors, agencies, and other marketing partners. Strong computer skills with proficiency in Microsoft Office Suite, including Outlook, Word, and Excel. Familiarity with email marketing platforms, social media management tools, reputation management platforms, website CMS platforms, and digital communication systems preferred. Ability to exercise sound judgment, maintain confidentiality, and represent the resort professionally across all marketing and guest-facing channels. Spire Hospitality, LLC is an Equal Opportunity Employer, including disability and veterans. #J-18808-Ljbffr