Media Buyer

High Impact Dealer is a digital marketing agency specializing in the outdoor power equipment industry. We’re looking for a hands‑on Media Buyer to execute and optimize paid campaigns across Meta, Google, and TikTok in a fast‑paced, remote environment. What You’ll Do Launch and optimize paid campaigns across Meta, Google (Search, Shopping, PMax), and TikTok Build and manage audiences — retargeting, lookalikes, interest/behavioral targeting Monitor daily spend and adjust bids to hit performance targets within budget Run A/B tests on creative, copy, and audiences to continuously improve results Support GA4 tracking and GTM tag management Assist with Meta Pixel and Conversion API (CAPI) setup and maintenance Help manage Google Merchant Center feeds and Shopping campaign performance Deliver weekly/monthly reports with clear takeaways and next steps What We’re Looking For 2–4 years of paid media experience across Meta and Google Ads Solid understanding of campaign structure, bidding strategies, and audience targeting Hands‑on Meta Ads Manager and Google Ads experience (Search, Shopping, and/or PMax) Familiarity with GA4 and Google Tag Manager Analytical mindset — comfortable using performance data to make optimization calls Highly organized with the ability to manage multiple campaigns simultaneously Clear, professional written communication skills Must be legally authorized to work in the United States Embodies High Impact Dealer’s values: Humble, Hungry, and People Smart Nice to Have TikTok Ads Manager and TikTok Pixel experience Google Merchant Center and product feed management WooCommerce or eCommerce platform experience Google Ads or Meta Blueprint certification Base salary: From $50,000/year 401(k) eligibility after 6 months of employment Paid holidays + PTO Fully remote (U.S. only) 3-month probationary period #J-18808-Ljbffr High Impact Dealer