Director, Thought Leader Engagement (TLEL)
$176.6k - $294.3kPfizer
Role Summary
The Director, Thought Leader Engagement (TLEL) is responsible for partnering with marketeers to develop and execute a best-in-class, compliant engagement strategy with national and regional Thought Leaders / Opinion Leaders (OLs) to advance Pfizer’s or Specialty Care’s legitimate business objectives (branded and unbranded) across the Gastroenterology (GI) franchise.
This role serves as the primary commercial liaison to identify OLs, creating consistent and high-quality One Pfizer experiences while gathering insights that inform brand, franchise, and customer engagement strategies. The Director will partner closely with Marketing, Medical Affairs, Sales Leadership, Market Access, and other cross-functional colleagues to ensure engagement plans are integrated, strategic, and aligned to business priorities.
Key Responsibilities
Thought Leader Engagement & Strategy
- Partner with marketeers to develop and execute a strategic OL engagement plan aligned to brand and GI franchise objectives.
- Support and inform OL engagement strategy development, and execute approved engagement plans in alignment with cross-functional owners.
- Map the OL community to identify new/emerging OLs based on brand strategies.
- Map connections and relationships within the Gastroenterology OL community to inform potential engagement strategies and channels.
- Support the development and execution of individualized OL engagement approaches.
- Establish, maintain, and strengthen long-term relationships with national and regional Thought Leaders / Opinion Leaders.
- Serve as the primary commercial point of contact for assigned OLs, ensuring a consistent and coordinated Pfizer presence.
- Deliver a One Pfizer experience by aligning engagement activities across functions.
- Identify ways to advance and expand engagement with OLs through innovative initiatives, including digital and novel engagement models.
Insight Generation & Application
- Lead insight gathering to support Gastroenterology brand and other Pfizer objectives through 1:1 engagements and small group meetings.
- Capture, synthesize, and share insights on OL expertise and experience, brand perceptions, treatment patterns, unmet needs, and market dynamics that are capable of being turned into actionable commercial recommendations.
- Maintain consistent documentation of insights to support longitudinal understanding of relationships, enable knowledge sharing, and inform future engagement.
- Inform the development and execution of HCP and customer engagement strategies.
Cross-Functional Collaboration
- Partner closely with Marketing, Medical Affairs, Sales, Market Access, and other internal stakeholders to align OL engagement with broader commercial and medical plans.
- Support brand and franchise planning through OL insights and strategic input.
- Collaborate with global and regional colleagues, as appropriate, to align engagement approaches.
Congress, Meetings & Engagement Metrics
- Support Marketing and Medical in developing OL engagement approaches for national and regional congresses and meetings through insights, including recommendations and coordination.
- Plan and coordinate OL interactions at meetings in partnership with brand teams.
- Establish and track engagement metrics, including post-engagement evaluations and performance against objectives.
- Maintain up-to-date OL lists and track engagement activity.
Compliance & Governance
- Ensure all OL engagements are conducted in accordance with company policies and compliance standards.
- Partner with marketing project owner, legal, and compliance teams to ensure consistent and appropriate engagement practices.
Basic Qualifications
- Bachelor’s degree required; advanced degree preferred.
- Approximately 8–10+ years of experience in the pharmaceutical, biotechnology, medical device, or related healthcare industries.
- Experience in commercial, medical affairs, marketing, sales leadership, strategy, or customer engagement roles.
- Proven ability to build and maintain strong, collaborative relationships with external Thought Leaders and internal stakeholders.
- Demonstrated success working in a cross-functional, matrixed environment with influence-based leadership.
- Strong analytical capabilities with the ability to translate customer insights into actionable strategies.
- Excellent communication, facilitation, and presentation skills.
- Ability to travel approximately 50%, including evenings and weekends as required.
Preferred Qualifications
- Gastroenterology experience.
- Experience designing and executing Thought Leader or Opinion Leader engagement programs.
- Science or clinical background.
Core Capabilities & Leadership Attributes
- Strategic thinker with strong business acumen.
- High emotional intelligence and executive presence.
- Ability to influence without authority.
- Strong organizational skills and attention to detail.
- Demonstrated creativity and problem-solving orientation.
- Comfortable navigating a highly regulated environment.
Candidate demonstrates a breadth of diverse leadership experiences and capabilities including: the ability to influence and collaborate with peers, develop and coach others, oversee and guide the work of other colleagues to achieve meaningful outcomes and create business impact.
Other Job Details
- Last Date to Apply for Job: October 19, 2026
- NOT Eligible for Relocation Package
- Location: Remote (U.S. East Coast preferred). Candidates must be located within or willing to work East Coast business hours.
Relocation assistance may be available based on business needs and/or eligibility.
Candidates must be authorized to be employed in the U.S. by any employer.
U.S. work visa sponsorship (such as TN, O-1, H-1B, etc.) is not available for this role now or in the future.
Sunshine Act
Pfizer reports payments and other transfers of value to health care providers as required by federal and state transparency laws and implementing regulations. These laws and regulations require Pfizer to provide government agencies with information such as a health care provider’s name, address and the type of payments or other value received, generally for public disclosure. Subject to further legal review and statutory or regulatory clarification, which Pfizer intends to pursue, reimbursement of recruiting expenses for licensed physicians may constitute a reportable transfer of value under the federal transparency law commonly known as the Sunshine Act. Therefore, if you are a licensed physician who incurs recruiting expenses as a result of interviewing with Pfizer that we pay or reimburse, your name, address and the amount of payments made currently will be reported to the government. If you have questions regarding this matter, please do not hesitate to contact your Talent Acquisition representative.
EEO & Employment Eligibility
Pfizer is committed to equal opportunity in the terms and conditions of employment for all employees and job applicants without regard to race, color, religion, sex, sexual orientation, age, gender identity or gender expression, national origin, disability or veteran status. Pfizer also complies with all applicable national, state and local laws governing nondiscrimination in employment as well as work authorization and employment eligibility verification requirements of the Immigration and Nationality Act and IRCA. Pfizer is an E-Verify employer. This position requires permanent work authorization in the United States.
Pfizer endeavors to make accessible to all users. If you would like to contact us regarding the accessibility of our website or need assistance completing the application process and/or interviewing, please email View email address on aiapply.co. This is to be used solely for accommodation requests with respect to the accessibility of our website, online application process and/or interviewing. Requests for any other reason will not be returned.
To learn more about acceptable and prohibited uses of AI during the recruitment process, please review our candidate AI-use guidelines available on Pfizer Careers .
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