Social Media Specialist (Remote)

Social Media Specialist

Organic Social Media Specialist

The Organic Social Media Specialist will own and execute the company's organic social media strategy across key platforms including Meta, LinkedIn, and Pinterest, with future expansion into Reddit. This role is focused on building brand awareness, growing engagement, and supporting their B2B audiences through strategic, creative storytelling and proactive social media management.

This individual will collaborate closely with the creative team to conceptualize and strategize content, review creative assets, manage publishing schedules, and oversee reporting and performance optimization. Content will support a diverse audience of associates, customers, and prospective restaurant owner/operators through a mix of inspirational, educational, testimonial, recipe, and product-focused posts.

The ideal candidate is highly organized, trend-savvy, and proactive, with a strong understanding of organic social best practices and platform trends. They should be comfortable owning the channel strategy, managing content calendars, analyzing results, and partnering with campaign managers to align social initiatives with broader marketing goals.

Qualifications include:

• Bachelor Degree in Marketing or similar
• 5+ years of organic social media experience for a B2B and/or B2C brand
• Experience managing and growing social channels including Meta, LinkedIn, Pinterest, and Reddit
• Strong understanding of social media analytics, reporting, and optimization, through Sprout Social, Hootsuite, or similar.

• Experience with project management tools, such as Monday.com
• Experience collaborating with creative and marketing teams to develop social content strategies that support/enhance, marketing campaign calendar

• Familiarity with social media management and project management tools
• Ability to stay current on emerging trends, platform updates, and audience behaviors

The base pay range listed reflects what we reasonably expect to offer for this role. Actual pay may vary based on location, experience, and performance. Depending on the position, benefits may include medical, dental, and vision coverage; retirement and savings plans; paid holidays and time off; supplemental insurance; and additional wellness or incentive programs.

Digital People places creative, interactive, and marketing talent. Let's find the role that inspires your best work.

Digital People is an equal opportunity employer. All applicants will receive consideration without regard to race, color, religion, sex, sexual orientation, gender identity, national origin, disability, or veteran status, or any other legally protected status. Digital People offers reasonable accommodations for qualified individuals with disabilities; contact your local branch for inquiries. Digital People is an E-Verify employer. See our Privacy Notice for Candidates and Employees/Contractors at By applying, you consent to receive AI-generated and non-AI-generated calls, texts, or emails from Staffmark Group, its affiliates, and partners. Frequency varies and message/data rates may apply. Reply STOP to cancel or HELP for help.