Distribution Regional Sales Manager

Distribution Regional Sales Manager – Western United States and Canada

Faster is seeking a high-performing Distribution Regional Sales Manager to lead growth and expand market share across the Western United States and Canada. This is a highly visible role responsible for developing strategic distribution partnerships, identifying new business opportunities, and driving revenue growth through technical and commercial leadership within the hydraulics and thermal management markets. As a key member of our North American sales team, you will serve as the trusted business advisor for our distribution partners, helping customers identify innovative solutions while executing a strategic growth plan focused on expanding Faster's presence in the marketplace.

Reports To: Vice President, FCT Sales – North America

Territory: Western United States and Canada

Travel: Approximately 50%

What You'll Do

Drive Revenue Growth

• Develop and execute a territory growth strategy that increases sales, market share, and profitability across the assigned region.
• Identify, recruit, and onboard new distribution channel partners within the territory.
• Create and implement strategic account plans focused on long-term growth and customer development.
• Manage strategic distributor relationships and act as the primary commercial contact for assigned accounts.

Lead Strategic Customer Engagement

• Provide commercial and technical expertise to distributor sales teams, engineers, and end users.
• Partner with distributors to identify opportunities within OEM, contractor, and industrial markets.
• Deliver training initiatives that equip distributor sales and engineering teams to effectively position and sell Faster value add solutions.
• Build strong executive-level relationships that foster long-term partnerships and business growth.

Champion New Business Opportunities

• Collaborate cross-functionally with engineering, operations, product management, and customer service teams to ensure successful execution.
• Manage pricing, quotations, contracts, forecasts, customer deliverables, and launch planning activities.
• Identify emerging market opportunities and customer trends to support strategic growth initiatives.

Leverage Data to Drive Performance

• Utilize CRM and business intelligence tools to manage opportunities, forecast revenue, and measure performance.
• Analyze sales trends, customer activity, and market conditions to develop actionable growth plans.
• Maintain accurate reporting on customer activities, pipeline development, and territory performance.

What Makes You Successful

• Hunter mentality with a proven ability to develop new business and grow strategic accounts.
• Strong relationship-building skills with the ability to influence stakeholders at all levels.
• Excellent presentation, negotiation, and communication skills.
• Ability to translate technical solutions into customer value.
• Self-motivated and comfortable working independently while collaborating across teams.
• Strategic thinker who can balance long-term planning with day-to-day execution.
• Results-oriented with a track record of meeting or exceeding sales objectives.

Qualifications

Required

• Bachelor's degree, associate degree, or equivalent combination of education and relevant industry experience.
• Minimum 3 years of successful outside sales experience in hydraulics, fluid power, thermal management, industrial products, or related markets.
• Experience managing distributor relationships and driving territory growth.
• Proficiency with CRM platforms and Microsoft Office applications.
• Valid driver's license and ability to travel extensively throughout the territory.

Preferred

• Experience selling engineered or technical products.
• Knowledge of professional sales methodologies such as Challenger, Miller Heiman, or similar consultative selling approaches.
• Experience developing channel partner strategies and managing strategic distribution accounts.
• Background in hydraulics, fluid power, thermal management, industrial equipment, agricultural equipment, construction equipment, or OEM markets.
• Experience in the Fluid conveyance market is preferred

Why Join Faster?

At Faster, you'll have the opportunity to work with market-leading solutions, collaborate with an experienced team, and directly influence the growth of our business across a critical region. We empower our sales professionals with the autonomy, support, and resources needed to build strong customer partnerships and deliver meaningful results.