Associate Manager, Product Operations GTM - Strategy & Operations

About the Role As a Product Operations – GTM leader on the Digital Ordering team, you will drive the operational launch strategy for new products, features, pricing updates, and platform enhancements. You will sit at the center of Product, PMM, Sales Enablement, Marketing, Strategy & Operations, and field teams to ensure launches are clear, coordinated, and set up for adoption. You will own the end-to-end GTM brief and launch operating process: defining what is shipping, who it is for, how it should be positioned, what field teams need to know, and what operational changes are required to support a successful launch. You will also serve as the primary point of contact for sales and field teams on product-related questions, ensuring feedback loops from the market inform future launches and product improvements. This role is ideal for someone who thrives in ambiguity, can turn incomplete inputs into structured launch plans, and enjoys leading highly cross‑functional work that directly impacts product adoption and revenue outcomes. Responsibilities Own the GTM operating process for Digital Ordering product launches, including new features, pricing changes, and strategic platform updates Draft and maintain the core Product GTM Brief for launches Lead cross‑functional project management across Product, PMM, Marketing, Sales Enablement, Sales, and Strategy & Operations to bring products to market successfully Partner with Marketing to inform launch messaging and channel strategy across email, content, PR, paid, events, and other relevant channels Partner with Sales Enablement to ensure field readiness through clear enablement planning and materials Own updates to battlecards and other competitive or field‑facing product resources Serve as the primary point of contact for field teams and sales enablement on product‑related questions, including real‑time support in channels such as #platform-sales Partner with Product to define and track launch success metrics and adoption KRs for newly launched products Translate field feedback, customer needs, and launch learnings into actionable recommendations for future GTM motions and product improvements Improve launch processes, templates, and operating rhythms to make Product GTM more scalable as the business grows Qualifications 4+ years of experience in product operations, go‑to‑market, business operations, strategy & operations, product marketing, consulting, or a related field Experience leading cross‑functional workstreams in a high‑growth environment Highly structured and can turn ambiguity into clear plans, timelines, and deliverables Excellent writer and communicator, able to distill complex product details into simple messaging for internal teams Strong product sense and can connect customer needs, product capabilities, and commercial implications Comfortable managing many stakeholders and driving alignment without direct authority Detail‑oriented and operationally rigorous, especially when managing launch timelines, dependencies, and field readiness Proactive, scrappy, and energized by building new processes in a fast‑moving environment Customer‑first and bring humility, curiosity, and strong judgment to cross‑functional work Experience in SaaS, B2B product launches, enablement, or field‑facing GTM roles is a plus Compensation & Benefits Base salary range: $105,400—$155,000 USD (market‑dependent). Compensation includes opportunities for equity grants. Benefits include a 401(k) plan with employer matching, paid parental leave, wellness benefits, commuter benefits match, paid time off, paid sick leave, medical, dental, vision, 11 paid holidays, disability and basic life insurance, family‑forming assistance, and a mental health program. EEO Statement Statement of Non‑Discrimination: In keeping with our beliefs and goals, no employee or applicant will face discrimination or harassment based on race, color, ancestry, national origin, religion, age, gender, marital/domestic partner status, sexual orientation, gender identity or expression, disability status, or veteran status. We value a diverse workforce – people who identify as women, non‑binary or gender non‑conforming, LGBTQIA+, American Indian or Native Alaskan, Black or African American, Hispanic or Latinx, Native Hawaiian or Other Pacific Islander, differently‑abled, caretakers and parents, and veterans are strongly encouraged to apply. Accommodation If you need any accommodations, please inform your recruiting contact upon initial connection. #J-18808-Ljbffr DoorDash