Content Creator

Where A-Players Thrive.

We're an employee-owned, vertically-integrated builder of some of America's most popular health & wellness brands. With over 1,000 team members across multiple companies, we create best-in-class products that help make the world healthier and happier. Our creative content educates the world on making smarter health choices, while the brands we own generate over $600 million of revenue annually. Learn more about our brands.

We're Looking For: someone to be the mastermind behind Golden Hippo's high-converting video ads, leading the charge from concept to creation.

Location: Hybrid

What You'll Be Doing:

• Monitor and master the most significant trends on the newest digital platforms (with a specific emphasis on TikTok and Youtube) and conceive of new ways to use these trends to tell the stories of our products.
• Oversee the creative execution of short-form and long-form marketing videos using a data-driven, test-and-learn approach in collaboration with production managers and crew.
• Write scripts that combine a variety of storytelling narrative devices including narration, scripted copy, soundbites, video b-roll and graphics.
• Conceptualize new storytelling angles.
• Conduct on-camera interviews that elicit pithy compelling responses from brand "gurus" and customers (ie testimonials) and other on-camera talent.
• Direct on-camera talent to obtain optimal line delivery of scripted content.
• Work with videographers to gather video assets (i.e.identify needed video cover, set-up locations and direct videographers to shoot b-roll).
• Oversee the editing process. Collaborate with editors from pre-production to delivery, including providing feedback on edits, assist conceiving of graphics and on-screen text.
• Analyze performance data and use data to create incremental video optimizations of that scale.
• Available to drive, and occasionally travel, to locations in order to film and gather footage and conduct interviews.
• Other duties as assigned.

Qualifications (Note: We strongly encourage you to apply even if you don't tick ALL of these boxes.):

• 3 years of experience in video Writing/Production required..
• 5+ years of experience bringing scripts to life through Video and Film/Visual Storytelling preferred.
• Completed internships in a related field, engaged in freelance work, or personal projects can be just as important as formal education preferred.
• Mastery of the dominant storytelling approaches on digital platforms, especially TikTok, but also Facebook/Instagram, YouTube.
• Must be comfortable acting on set/on-set experience.
• A highly creative self-starter who can work both independently and collaborate well with different teams.
• Mastery of on-set creative leadership.
• Ability to formulate strategies on how to market health and wellness products in fresh, creative and different ways.
• Deep understanding of digital mediums.
• Ability to work in a fast-paced and ever-changing environment.

Golden Perks & Benefits:

• Comprehensive Healthcare Coverage - We cover 100% of premiums for employee-only medical, dental, and vision plans.
• Bonus Opportunities - Earn more with both annual and monthly bonus programs tied to performance.
• Investing in Your Future - We match up to 3.5% of your 401(k) contributions and offer a company-sponsored Employee Stock Ownership Plan (ESOP), helping your retirement savings grow alongside the company. Learn more.
• Work-Life Balance - Start your first year accruing up to 15 days of vacation, plus 6 paid sick and mental health days.
• Well-Being Support - Take advantage of our Employee Assistance Program, company closure dates, free weekly yoga and meditation classes, and expanded mental health benefits-we take a holistic approach to your well-being.
• Career Growth - Grow with us through our mentorship program, continuous learning opportunities, and performance-based pay increases designed to help you advance.
• Make an Impact - Give back through our charity sponsorships. Together, we've donated over $9 million to communities worldwide.
• Additional Benefits - Cell/internet reimbursement, free employee products, annual events, and more!

To read more about our Perks & Benefits, click here.


The base salary range is $80,000.00-$100,000.00, plus annual & monthly KPI bonus potential.

The posted salary range in this job posting reflects data based on California's cost of labor analysis. This salary range is subject to change per state; please click here to find the pay differential in your state of residence if the role is remote.


Salary is based on a wide range of factors that include relevant experience, knowledge, skills, other job-related qualifications, and geographical location.

We are an Equal Opportunity Employer and make employment decisions without regard to race, color, religion, sex, gender identity, sexual orientation, national origin, age, disability, veteran status, or any other protected status under applicable law. We will consider for employment all qualified applicants with criminal histories in a manner consistent with applicable law.

A Note to Recruiting Agencies: At Golden Hippo, we handle all hiring through our internal Talent Acquisition team. Occasionally, we might use staffing or recruiting agencies to support our internal team in finding the right candidates. Agencies are not authorized to contact our hiring teams directly to present candidates. Our internal Talent Acquisition team is responsible for all candidate presentations to our hiring managers. Golden Hippo will need written approval and a signed agreement before submitting any candidate info for a specific job opening. Without this, we won't pay any fees for placements. Thank you for your understanding.

Click here to learn more about general internet safety and our hiring practices.


Click here to view our Privacy Notice to Job Applicants.