Trade Development Manager

What You Need To Know Shape a remarkable future with us. Build a career working for an industry leader that truly invests in their people – and equips them with leading technology, continuous learning, and the ability to bring their best selves to work. As North America's largest total beverage distributor, Southern Glazer’s isn't just one of Forbes’ Top Private Companies; it's a family-owned business with deep roots dating back to 1933. Southern Glazer’s is proud of its well-earned positive reputation, continually achieving accolades for our outstanding workplace culture. We take pride in creating a culture where our people are valued, supported, and provided opportunities for growth and belonging. As a full-time employee, you can choose from a wide-ranging menu of our Top Shelf Benefits, including comprehensive medical and prescription drug coverage, dental and vision plans, tax-saving Flexible Spending Accounts, disability coverage, life insurance plans, and a 401(k) plan. We also offer tuition assistance, a wellness program, parental leave, vacation accrual, paid sick leave, and more. By joining Southern Glazer’s, you would be part of a team that values excellence, innovation, and community. This is more than just a job – it's an opportunity to build the future of beverage distribution and grow with a company that truly cares about its people. Overview Serve as the primary liaison between the local market and designated suppliers; work to develop strategic direction for supplier priorities to meet volume and value targets through optimal allocation of resources and adherence to brand strategy/standards. Primary Responsibilities Create marketing programs for use in the field, present new program ideas, and efficiencies, and obtain senior leadership buy-in Plan, execute and evaluate sales, promotions, and marketing of brands Deliver marketing brand plans to management teams Take a Lead role in Supplier Planning Initiatives, including supplier meetings, programming communication, and business review/planning meeting with SGWS leadership Ensure all retail programs fall in line with standards regarding tracking and execution by coordinating with Pricing, Business Intelligence, and Finance Set program objectives and measure ROI with a KPI scorecard Ensure brand pricing and gross profit is aligned to strategy by channel Oversee funds related to local marketing and brand planning Utilize various available analytic tools (, Tableau, ACD, EzFocus, etc.) to identify local market intelligence and opportunities – consumer shifts/trends, channel dynamics, key account dynamics, etc. Additional Primary Responsibilities Ensure brand pricing and gross profit is aligned to strategy by channel Oversee funds related to local marketing and brand planning Utilize various available analytic tools (, Tableau, ACD, EzFocus, etc.) to identify local market intelligence and opportunities – consumer shifts/trends, channel dynamics, key account dynamics, etc. Ensure all program tracking is accurate, timely and aligns with regional and individual state reporting familiarize yourself with competition and remain apprised of market trends and development within specific product categories, geographic regions, and accounts Support POS / VAP planning and buys Coach, direct, and counsel team on overall performance; define expectations and monitor progress Attract, retain, and motivate the team to maintain an engaging work environment and ensuring sound policies and procedures adhered to Perform other job-related duties as assigned Minimum Qualifications Bachelor’s degree in a related field; or an equivalent combination of education and experience Five years of relevant experience Able to obtain and meet industry licensing requirements as needed Must possess a valid driver license and secure and maintain auto-liability insurance by state laws Overnight travel as required Good knowledge of Commercial Finance and Pricing practices Knowledge of applicable state regulations and adult beverage market dynamics Proficient working knowledge of computerized applications, for example, word processing, spreadsheet, database, presentation software, email, and specialized business applications software Interpersonal skills are required to establish and maintain effective working relationships with all levels of the organization and relevant stakeholders Understanding of wine and spirits to include regions/varietals, product/food pairing techniques, basic production, and service Ability to manage multiple projects/priorities on tight deadlines and maintain a high level of quality output Strong analytical, verbal, and written communication skills Strong analytical, verbal, and written communication skills Physical Demands Physical demands with activity or condition for a considerable amount of time include sitting and typing/keyboarding using a computer (e.g., keyboard, mouse, and monitor) or mobile device Physical demands with activity or condition may occasionally include walking, bending, reaching, standing, squatting, and stooping Critical nature of this job may require extended hours, overtime, and weekends May require occasional lifting/lowering, pushing, carrying, or pulling up to 20lbs EEO Statement Southern Glazer's Wine and Spirits, an Affi ...? If you have any questions or concerns about whether this posting complies/adheres with local pay transparency requirements, please contact the SGWS talent acquisition team at View email address on click.appcast.io #J-18808-Ljbffr Southern Glazer's Wine & Spirits