Regional Business Manager-Publix
$120k - $160kHenkel
Regional Sales Manager
At Henkel, you'll be part of an organization that's shaping the future through innovation, sustainability and collaboration. With our trusted brands like Persil, 'all, Loctite, Snuggle, and Schwarzkopf and our cutting-edge technologies, you'll have countless opportunities to explore new paths and grow. This position is with our Consumer Brands business unit where we empower our employees to bring the best Laundry & Home Care and Hair products to people around the world.
Dare to learn new skills, advance in your career and make an impact at Henkel.
The Regional Sales Manager (RSM) is responsible for driving sales performance, market share growth, and execution excellence within Publix across the assigned region. Leads DSMP (Distribution, Shelving, Merchandising, Pricing) execution while serving as the key liaison between Henkel, Publix category and supply chain leadership, and cross-functional teams to deliver sustainable growth and strengthen customer partnerships.
Sales & Business Management
- Deliver against regional sales targets including revenue, volume, and profitability goals.
- Develop and execute customer-specific business plans for Publix aligned with Henkel brand strategies.
- Identify growth opportunities across categories, leveraging insights to expand distribution and increase velocity.
DSMP Execution Leadership
- Oversee and improve all DSMP metrics:
- Line Review Preparation
- Distribution: Expand and protect authorized assortment and new item launches.
- Shelving: Optimize shelf placement, facings, and planogram compliance.
- Merchandising: Ensure high-impact in-store execution, displays, and promotional compliance.
- Pricing: Monitor adherence to pricing strategies and identify gaps versus competitive set. Analyze store-level and syndicated data to identify execution gaps and implement corrective actions. Partner with field teams and Publix stakeholders to drive consistency in execution.
Customer Relationship Management
- Build and maintain strong relationships with Publix Category Managers, supply chain and store operations teams.
- Collaborate on joint business planning, promotions, and category growth initiatives.
- Represent Henkel as a trusted strategic partner with a focus on long-term value creation.
Team Leadership & Cross-Functional Collaboration
- Lead, coach, and support field sales teams, brokers, or agency partners (if applicable).
- Partner with internal teams including Category Management, Sales Strategy, Supply Chain, and Sales Finance.
Analytics & Reporting
- Utilize sales data, retail analytics tools, and market insights to inform decisions.
- Track, analyze, and report on business performance, DSMP scorecards, and KPI trends.
- Develop actionable recommendations to improve sales performance and operational efficiency.
- 5+ years of experience in retail, CPG, or account management
- Experience working with or managing Publix accounts; prior penetration preferred
- Proven track record of driving profitable sales growth
- Cross-functional experience across sales, supply chain, marketing, and/or category management
- Strong analytical, negotiation, and presentation skills
- Solid general business management knowledge
- Financial acumen, including budgeting, forecasting, and P&L understanding
- Excellent relationship-building and stakeholder management skills
- Proficiency in Microsoft Word, Excel, and PowerPoint
- Ability to frequently visit Publix headquarters and support regional business across the TampaOrlando market
- Health Insurance: affordable plans for medical, dental, vision and wellbeing starting on day 1
- Work-Life Balance: Paid time off including sick, vacation, holiday and volunteer time, flexible & hybrid work policies (depending on role), and vacation buy / sell program
- Financial: 401k matching, employee share plan with voluntary investment and Henkel matching shares, annual performance bonus, service awards and student loan reimbursement
- Family Support: 12-week gender neutral parental leave (up to 20 weeks for parents giving birth), fertility support, adoption & surrogacy reimbursement, discounted child and elderly care, and scholarships
- Career Growth: diverse national and international growth opportunities, access to thousands of skills development courses, and tuition reimbursement
The salary range for this role is $ 120,000.00 and $ 160,000.00 . This range represents the good?faith minimum and maximum wages the Company reasonably expects to offer for this role at the time of posting.?In addition to base salary, this position may be eligible for incentive pay or other forms of compensation, as applicable.? The Company also offers a comprehensive benefits package as described above. Actual compensation will be based on factors such as the candidate's skills, experience, education, training, and work location. This posting is intended to comply with all applicable state and local pay transparency laws. Henkel does not accept unsolicited resumes from search firms or employment agencies. Unsolicited referrals and resumes are considered Henkel property and therefore, Henkel will not pay a fee for any placement resulting from the receipt of an unsolicited referral. At Henkel, we come from a broad range of backgrounds, perspectives, and life experiences. We believe the uniqueness of all our employees is the power in us. Henkel is an equal opportunity employer. We evaluate qualified applicants without regard to race, color, religion, sex, age, national origin, disability, veteran status, genetic information, and other legally protected categories.
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