National Director of Online Sales

What You’ll Do: The National Director of Online Sales provides strategic and operational leadership for all online sales activities across Century Communities’ home building brands. This role is accountable for maximizing conversion from lead to appointment to sale by delivering a best-in-class online customer experience, driving consistent execution across divisions, and building a high-performing national Online Sales Consultant (OSC) team. This position leads the strategy, processes, training, performance management, and technology adoption for online sales nationally. The Director partners closely with National VP of Sales & Marketing, Division Presidents, Region and Division Sales Leaders, Marketing teams, and onsite sales teams to ensure alignment, seamless handoffs, and consistent execution that supports company-wide sales objectives. The National Director of Online Sales plays a critical role in elevating responsiveness standards, optimizing CRM and communication tools (including Salesforce), improving lead quality and conversion, and creating scalable systems that drive measurable results. Your Key Responsibilities Include: Lead, coach, and develop a national team of Online Sales Consultants (OSCs) to achieve best‑in‑class responsiveness, engagement, and conversion. Establish performance standards, KPIs, and accountability tied to business goals. Oversee hiring, onboarding, training, and performance management of OSCs & Online Sales Managers (OSMs). Ensure timely, high‑quality responses to all online leads via phone, text, email, chat, and video. Develop standardized workflows, scripts, training programs, and customer experience protocols. Optimize lead management, qualification, nurturing, and seamless handoff to onsite sales teams. Track and report on key performance metrics, providing insights and recommendations to leadership. Lead national adoption and optimization of Salesforce and related sales technologies. Collaborate with Marketing and Sales teams to improve lead quality, digital performance, and customer experience. Support company-wide sales, digital, and customer experience initiatives. What You Have: Experience leading distributed or multi‑division teams. Proven success improving conversion rates and sales performance. Strong leadership, communication, analytical, and CRM expertise (Salesforce preferred). Ability to travel to various company divisions as needed. Your Education and Experience: Bachelor’s degree preferred or equivalent experience. 5+ years of online sales leadership experience in residential, production homebuilding or a high‑volume sales environment. Compensation: Century Communities Inc. intends to offer the selected candidate an annual base salary in the range of $150,000 – $175,000 plus bonus potential. Actual offers will be based on a variety of factors including experience. Employees will have access to paid time off, medical, dental, vision, basic life insurance and the Company’s 401k plan. #J-18808-Ljbffr Dormont Manufacturing Co