Senior Manager, Commerce & Retail Media

Senior Manager Commerce & Retail Media

The Commerce & Retail Media team at dentsu leads strategy, activation and optimizations for large buy-side Retail Media brands (CPG, Apparel, Electronics, etc.) and Commerce clients. The Senior Manager will demonstrate the ability to report and optimize client marketing campaigns within Amazon, Criteo, Instacart, Walmart and other retail media networks. You will play an essential role on client teams to build and execute large-scale campaigns and tests that deliver on our strategy for the client. You will deliver reporting, insights and projects in a timely manner and within budget plans supporting the team with flawless execution.

You Will:

• Manage ongoing optimization efforts to meet campaign goals, including daily management of campaign budgets, bid management, reporting, keyword and targeting strategies, and campaign revisions based on performance history and our client's goals.
• Plan and execute retail media campaigns, including account setup, campaign builds, daily optimization, bid strategy development and managed and budget pacing.
• Use the latest technology and best practice to build strategic automation into campaign management and reporting.
• Work with our reporting teams and tech to develop and update performance reports to provide actionable insights and analysis
• Ensure campaigns are run to agreed upon best practice guidelines
• Assist and attend regularly scheduled client performance and status meetings along with ad-hoc presentations/requests.
• Collaborate across our client team and within the commerce & retail media organization to solve, innovate, build skills and develop thought leadership and best practices

Qualifications:

• Enthusiasm for performance marketing, new platforms and the exciting world of eCommerce and emerging platforms.
• At least 4 years digital performance marketing experience in ecommerce / retail search, paid search, PPC, paid social, programmatic, or related field or 3+ years managing large-scale, complex ecommerce campaigns.
• Experience managing budgets, meeting KPIs and informing KPI goals
• SaaS platform (i.e. Pacvue, Skai, etc.) and bid management platform experience strongly preferred
• Strong excel skills and analytical mindset, with the ability to identify trends and insights through data analysis
• Strong personal organizational, communication and prioritization skills with a strong attention to detail.
• Well-honed communication skills and working with agility in the rapidly evolving world of Commerce & Retail Media
• High levels of integrity, autonomy and self-motivation

The annual salary range for this position is $96,000 -$110,000. Placement within the salary range is based on a variety of factors, including relevant experience, knowledge, skills, and other factors permitted by law.

Benefits available with this position include:

• Medical, vision, and dental insurance,
• Life insurance,
• Short-term and long-term disability insurance,
• 401k,
• Flexible paid time off,
• At least 15 paid holidays per year,
• Paid sick and safe leave, and
• Paid parental leave.

Dentsu also complies with applicable state and local laws regarding employee leave benefits, including, but not limited to providing time off pursuant to the Colorado Healthy Families and Workplaces Act, in accordance with its plans and policies. For further details regarding Dentsu benefits, please visit

At dentsu, we believe great work happens when we're connected. Our way of working combines flexibility with in-person collaboration to spark ideas and strengthen our teams. Employees who live within a commutable distance of one of our hub offices, currently located in Chicago, metro Detroit, Los Angeles, and New York City, are required and expected to work from the office three days per week (two days per week for employees based in Los Angeles). Dentsu may designate other Hub offices at any time. Those who live outside a commutable range may be designated as remote, depending on the role and business needs. Regardless of your work location, we expect our employees to be flexible to meet the needs of our Company and clients, which may include attendance in an office.

Dentsu is committed to providing equal employment opportunities to all applicants and employees. We do this without regard to race, color, national origin, sex, sexual orientation, gender identity, age, pregnancy, childbirth or related medical conditions, ancestry, physical or mental disability, marital status, political affiliation, religious practices and observances, citizenship status, genetic information, veteran status, or any other basis protected under applicable federal, state, or local law.

Dentsu is committed to providing reasonable accommodation to, among others, individuals with disabilities and disabled veterans. If you need an accommodation because of a disability to search and apply for a career opportunity with us, please send an e-mail to View email address on click.appcast.io.