Marketing Specialist

At Colas Construction (COLAS), we believe every employee plays a vital role in our mission: to build legacies and strengthen communities. We value collaboration, adaptability, and a team-first mindset. The Marketing Specialist leads the development, coordination, and production of compelling proposals, qualification packages, interview materials, presentations, and marketing engagement deliverables. This role advances business development efforts across multiple market sectors including housing, retail, healthcare, education, and specialty commercial construction. The position combines proposal management, technical writing, graphic design, branding, and strategic communication to help position COLAS competitively in the marketplace. The Marketing Specialist also supports digital marketing, asset management, internal communications, and marketing operations. The ideal candidate is deadline-driven, collaborative, visually creative, and experienced in proposal development in the construction, architecture, engineering, or professional services industry.

PRIMARY RESPONSIBILITIES

Proposal & Pursuit Management Lead the development and production of proposals, qualification packages (SOQs), RFQs, RFPs, interview presentations, and other pursuit-related materials. Coordinate proposal schedules, deadlines, assignments, and deliverables across internal teams and stakeholders. Facilitate kickoff meetings and manage proposal workflows from pursuit strategy through final submission. Collaborate with operations, preconstruction, executive leadership, and business development teams to develop compelling pursuit strategies and messaging. Review solicitation requirements to ensure proposal compliance, accuracy, and completeness. Write, edit, proofread, and format technical and marketing content for clarity, consistency, and professionalism. Maintain and organize proposal libraries, project profiles, resumes, boilerplate content, and marketing collateral. Support interview preparation, presentation development, and pursuit debrief processes. Branding, Communications & Engagement Develop polished client-facing materials using Adobe Creative Suite, with a strong emphasis on InDesign. Design visually engaging proposal layouts, presentations, infographics, project sheets, and marketing materials. Prepare executive briefing materials and client-facing presentations. Maintain brand standards and visual consistency across all external communications and marketing assets. Create graphics, charts, award submissions, and interview support materials. Coordinate photography, visual asset management, and digital file organization. Support website updates, project announcements, and company communications. Lead social media content creation and support marketing campaigns that strengthen brand awareness and engagement. Coordinate digital marketing materials and branded communications across multiple platforms. Support internal communications, employee engagement initiatives, and company culture activities as needed.

QUALIFICATIONS

Bachelor’s degree in Marketing, Communications, Journalism, Graphic Design, Business, or a related field preferred. Minimum of 3-5 years of marketing or proposal coordination experience, preferably within the construction, architecture, engineering, or professional services industry. Strong proposal writing, editing, and proofreading skills. Proficiency in Adobe Creative Suite, particularly InDesign; experience with Bridge, Lightroom, Illustrator, Photoshop, and Premier Pro preferred. Proficiency with Microsoft Office Suite, including Outlook, Teams, SharePoint, PowerPoint, Word, and Excel. Familiarity with CRM, DAM, social media, and marketing platforms is preferred. Strong organizational skills with the ability to manage multiple deadlines and competing priorities. Excellent verbal and written communication skills. Ability to work collaboratively across departments and with senior leadership teams. Self-motivated, proactive, and adaptable in a fast-paced environment.

ENVIRONMENT AND PHYSICAL ACTIVITIES

The physical and work environment requirements described below are representative of those necessary to successfully perform the essential functions of this role. Reasonable accommodations may be made for qualified individuals with disabilities on a case-by‑case basis. This position is primarily office‑based and typically works Monday through Friday, averaging 8‑10 hours per day at Colas Construction Headquarters. While performing the duties of this role, the employee is regularly required to sit, stand, walk, communicate, and use standard computer and office equipment. Occasional repetitive hand and wrist movement may be required. The employee may occasionally lift or carry items up to 20 pounds. This role may also require occasional visits to active construction project sites. Employees visiting job sites must be able to navigate uneven terrain and comply with all required safety procedures and personal protective equipment requirements.

ABOUT US

Colas Construction (COLAS) is a second‑generation, family‑owned general contractor with a long‑term perspective on every project we build. Guided by a strong sense of stewardship for people, partners, and place, COLAS is committed to delivering high‑quality construction, advancing sustainable practices, expanding equitable access to opportunity, and creating lasting community impact. Our mission: to build legacies and strengthen communities. Our core values are our S.E.E.D.S : Spirited: We desire to be the best at what we do, to be competitive and non‑complacent. Enlightened: We strive for the greater good in society. We have integrity, are unselfish, and treat others with respect. Effective: We are highly functional. We think first, plan and analyze our approach to achieve excellence. Dedicated: We are professionals who are reliable and deliver on our commitments. Synergetic: We elevate the people around us to reach their best. We stretch our team’s ability to think and achieve the best outcomes.

BENEFITS

Health Insurance: 100% employer‑paid employee coverage for robust medical, dental, and vision insurance with multiple plan options. Retirement: 401(k) plan with employer match. Paid Time Off: generously paid sick, vacation, personal, and holiday days off. Professional Development: annual allowance for continued education and training. Additional Perks: Benefit from various additional perks, such as company vehicles for certain roles, travel allowances, and flexible working hours to help balance life and work commitments. Our goal is to create a supportive and enriching work environment where you can thrive. Become part of Colas Construction and contribute to our success while enjoying the benefits of a company that truly cares about its employees. Colas Construction, Inc. is an equal employment opportunity employer. We value equitable hiring practices and adhere to a policy of making employment decisions without regard to race, color, religion, sex, sexual orientation, national origin, citizenship, age, or disability. We assure you that employment with COLAS depends solely on your qualifications. Thank you for your interest in COLAS, where we are Building Tomorrow, Today! #J-18808-Ljbffr Colas Construction, Inc.