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VP of Operations

Sonrava Health

Overview

The Vice President of Operations serves as the senior market leader and Regional P&L owner for 75-120 clinics, operating with a true General Manager mindset and full accountability for both patient experience and financial performance. This role owns market outcomes end-to-end-setting strategy, translating enterprise priorities into focused execution, and delivering consistently improving results across all locations.

As the senior-most operator in the market, the VP of Operations drives performance by aligning patient experience, clinical excellence, operational efficiency, and financial results. Decisions are made through a dual lens of patient-first care and long-term value creation, ensuring sustainable growth, strong unit economics, and a consistently differentiated patient journey.

This leader develops, coaches, and holds accountable a high-performing team of Directors of Operations, establishing a culture of patient-centric ownership and execution. They set clear priorities, drive disciplined follow-through, and ensure consistency and speed across clinics-bringing operational rigor and focus at scale.

The VP of Operations is ultimately accountable for the performance of the region-owning results without exception, proactively removing barriers, and continuously optimizing the business to elevate patient outcomes and financial performance.

Responsibilities

Patient Experience & Market Leadership

• Own and elevate the end-to-end patient experience across the region, embedding a patient-first lens into all operational

decisions and market priorities.

• Drive measurable improvements in patient satisfaction, reviews, retention, and referrals through disciplined execution and

service innovation.

• Ensure every touchpoint-from access and scheduling to treatment completion and follow-up-reflects convenience,

empathy, and clinical confidence.

Regional Operations Leadership

• Lead, coach, and hold accountable a team of 5-6 Directors of Operations to deliver consistent, high-quality execution across

75-120 clinics

• Establish clear priorities, performance expectations, and operating cadence to ensure alignment, speed, and accountability at

scale.

• Serve as the senior operator for the market, setting the tone for performance, urgency, and ownership.

Operational Strategy & Execution

• Design and implement scalable systems, workflows, and standards that improve efficiency, consistency, and patient

experience across all locations.

• Translate strategy into clear execution plans, ensuring initiatives are implemented with rigor and sustained over time.

• Identify and remove operational barriers that limit growth, access, or quality of care.

Financial Performance & Value Creation

• Own full regional P&L, driving revenue growth, margin expansion, and strong unit-level economics.

• Optimize labor, productivity, and cost structures while maintaining high standards of patient care and experience.

• Partner closely with revenue cycle and finance teams to improve collections, throughput, and overall financial performance.

• Evaluate growth opportunities through the lens of operational readiness, patient access, and long-term value creation.

Talent & Culture

• Build, develop, and retain a high-performing operations team grounded in accountability, patient-centricity, and continuous

improvement.

• Create a culture of ownership and performance where leaders are empowered and expected to deliver results.

• Strengthen leadership bench through active coaching, succession planning, and talent development.

Compliance, Quality & Risk

• Ensure all clinics operate in full compliance with regulatory requirements and company standards.

• Maintain rigorous focus on patient safety, clinical quality, and risk mitigation across the market.

Performance & Continuous Improvement

• Establish and rigorously manage key performance indicators across patient experience, operational execution, and financial

outcomes.

• Use data, field insights, and patient feedback to drive continuous, measurable improvement across the region.

• Inspect performance consistently and take swift action to address gaps and accelerate results

Qualifications

• Bachelor's degree in Business, Healthcare Administration, or related field; MBA, MHA, or similar advanced degree preferred.

• 10+ years of progressive leadership experience in healthcare operations with at least two years of multi-site P&L ownership;

dental/DSO experience strongly preferred.

• Proven track record of improving the patient experience, operational efficiency, driving growth strategies, and enhancing

profitability.

• Experience working cross-functionally within matrixed organizations, ideally supporting both field and corporate leadership.

• Willingness and ability to travel >50% of the time visiting clinics and offices.

• Excellent executive communication and presentation skills.

• Strong analytical thinking and ability to translate strategy into action.

• Comfortable leading through influence, with or without direct authority.

• Highly adaptable, with the ability to manage multiple priorities in a fast-paced environment.
Vacancy posted 18 hours ago
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