PR Senior Vice President- Real Estate

Description Department: Real Estate Location: PURPLE LA Position Title: Senior Vice President, Real Estate Division Reporting to: EVP & CEO Location: New York, NY Company Overview: PURPLE is a globally renowned Public Relations agency with offices in London, Miami, New York, Hong Kong, and Los Angeles. We’re on the hunt for a dynamic Senior Vice President to lead and elevate our North America real estate division. This senior leadership role offers the chance to work at the forefront of the industry—advising top-tier global clients, unlocking new business opportunities, and accelerating strategic growth across one of our most exciting sectors. Key Responsibilities Leadership and Strategy: Provide visionary leadership and strategic direction for the North America real estate division, ensuring alignment with PURPLE's overall goals and objectives. Team Management: Oversee the daily operations of the team, fostering an inclusive and high-performance culture while mentoring and developing staff to their full potential. Budget and Headcount Management: Develop and manage departmental budgets, ensuring resource allocation aligns with strategic priorities. Oversee headcount planning and staffing strategies to optimize team performance and deliver client success. Senior Counsel: Act as a strategic advisor to clients, offering insights and expertise that drive value and support achievement of their business objectives. Client Relationship Management: Cultivate and maintain strong relationships with key clients, ensuring outstanding service delivery and satisfaction across the portfolio. Cultural Placemaking: Leverage deep experience in design and architecture to enhance cultural placemaking initiatives, ensuring that projects resonate with community identity and elevate the client’s brand presence. Business Development: Lead initiatives to identify and pursue new business opportunities, enhancing the division's presence and growing client relationships within the real estate sector. Program Leadership: Manage high-profile client programs and campaigns from conceptualization through execution, ensuring they meet strategic objectives while respecting budgets and timelines. Media and Influencer Engagement: Drive media relations efforts, leveraging superior contacts with reporters in real estate, business, design, architecture, trade, culture, and hospitality to secure extensive brand coverage and endorsements. Pitching Expertise: Demonstrate strong relationships and pitching skills to effectively communicate client stories and initiatives, ensuring favorable media placements and partnerships. Crisis Management: Develop and implement effective crisis communication strategies to protect and enhance client reputations, navigating sensitive issues with discretion and professionalism. Market Expertise: Stay informed about industry trends, competitive landscape, and emerging opportunities, leveraging insights to position PURPLE as a thought leader in real estate and cultural placemaking. Cultural Relevance: Maintain a deep understanding of related sectors, including design, art, luxury, and lifestyle, to inform strategic communications and align with market expectations. Global Coordination: Collaborate effectively with PURPLE teams in other markets, ensuring coherent execution of global strategies and fostering cross-market collaboration. Talent Development: Champion staff development initiatives, conducting performance evaluations and facilitating training opportunities to build a skilled and dynamic team. Skills, Knowledge and Expertise Experience: 10+ years of public relations experience, with a proven track record in the real estate sector. Experience working with mixed-use developments, high-end luxury residential, retail, commercial, and branded residences. Leadership Acumen: Demonstrated ability to lead and inspire teams, managing account executives and other staff to achieve high levels of performance. Budgeting and Financial Acumen: Strong experience in managing departmental budgets and resources efficiently to maximize impact and productivity. Exceptional Communication: Excellent written and verbal communication skills, with the ability to articulate complex ideas clearly and persuasively to various stakeholders. Design and Architecture Experience: Deep knowledge and experience in design and architecture, with an ability to integrate these elements into comprehensive PR strategies and initiatives. Problem-Solving Skills: Strong problem‑resolution abilities, with a creative mindset to prioritize multiple assignments and navigate fast‑paced environments. Networking Ability: Extensive high-level media contacts and relationships across key industries, particularly in real estate, business, design, architecture, trade, culture, and hospitality, with a knack for fostering valuable partnerships. Collaborative Spirit: Ability to thrive in a team-oriented environment, promoting a culture of collaboration and shared success. This role can be based in Miami, LA or New York #J-18808-Ljbffr PURPLE