Associate Manager, Local & Growth Marketing

Manager, Local & Growth Marketing

Chapter Aesthetic Studio is a rapidly growing medical aesthetics brand, offering state-of-the-art, non-surgical skin care and body rejuvenation treatments. We exist to empower people to write their own story on beauty, because we believe beauty belongs to everybody. By joining our team of experienced nurses and aesthetic specialists who provide personalized care and incredible service, you will help people feel good about where they are on life's journey so they can be who they were meant to be.

We are a fast-paced, innovative, and high-performing company. Our goal is to spark joy for everyone-our guests, each other, and the communities we live, work, and play in. We are a team built of extraordinary individuals who are passionate about helping others achieve their goals. This includes supporting your unique ambitions and career path and wrapping an abundance of resources around you. We are looking for a team player who is highly motivated, energetic, and hungry for growth who we can cheer on to limitless growth and opportunities.

Chapter Aesthetic Studio is a part of TAG – The Aspen Group – a family of like-minded brands whose mission it is to empower our teams to deliver the best possible experience and care to every patient that walks through our doors, which means we have a rich bench of experts to collaborate with, borrow from and share wins with.

As a reflection of current needs and planned growth we are excited to offer the opportunity to join our team.

Job Overview

This role drives the development and execution of growth marketing initiatives plus integrated full-funnel campaigns, to drive guest acquisition, engagement, and retention, with a strong emphasis on driving local marketing initiatives.

In a lean, fast-moving environment, this role is expected to operate with high autonomy, connect dots across functions and channels, get 'unstuck' and solve problems, and step in when needed to move initiatives forward.

This individual is both strategic and hands-on, and able to build frameworks and plans while also rolling up their sleeves to execute, test, and optimize in real time.

This role is expected to spend time in studios and markets—not just operate centrally. 50-65% travel expectation.

Key Responsibilities

• Local Growth Marketing Ownership
• Integrated Campaign & Promotions Support
• Studio Connectivity & Visual Merchandising Ownership

Required Experience/Qualifications

• Drives work forward independently: Identifies gaps, proposes solutions, and executes without needing step-by-step direction
• Connects the dots: Understands how local marketing, events, and campaigns tie to broader business goals and acts accordingly
• Proactively solves problems: Removes blockers, brings recommendations (not just issues), and keeps momentum moving
• Challenges and improvements: Questions existing approaches and identifies better, more effective ways of working
• Balances strategy and execution: Can zoom out to define approach while also delivering day-to-day work at a high level
• Steps beyond scope when needed: Operates as part of a small team—flexes into adjacent areas to keep priorities on track

Key Metrics

This role is accountable for driving measurable growth across core performance metrics. Success is measured by business outcomes, not activity volume.

• Acquisition & Revenue Growth
• Engagement & Retention

Annual Salary Range: $85,000-105,000/year, with a generous benefits package that includes paid time off, health, dental, vision, and 401(k) savings plan with match.