VP, Commercialization

Who We Are Finance leaders choose Billtrust to get paid faster, control costs, and maximize customer satisfaction. As the leader in B2B accounts receivable workflow and payment software, we provide the world’s leading brands with AI-powered solutions across the full AR lifecycle—from invoice presentment and payment processing to cash application and collections. With over 2,600 global customers, more than $1 trillion in invoice dollars processed, and a proprietary network of 13 million buyers, Billtrust delivers business value through deep industry expertise and a culture relentlessly focused on meaningful customer outcomes. We’re an AI-first company, not just in what we build for our customers, but in how we work. Across every function, our teams use AI tools daily to work faster, make better decisions, and deliver higher-quality outcomes. We hire exceptional people, give them cutting-edge AI capabilities, and measure success by the impact they create. If you want to do the best work of your career at the frontier of AI and fintech, Billtrust is the place to do it. Our Values Customers We relentlessly increase value for customer and do the right thing for them. Action We make ‘thoughtfully fast’ decisions, act quickly, cut through red tape, deliver progress not perfection, take ownership and accountability. Team Spirit We put the team ahead of ourselves, foster trust and respect, collaborate with passion, despise toxic politics, value our differences, and celebrate together. Innovation We challenge the status quo, experiment thoughtfully, and are novel and brilliant in what we create. Excellence We love to win, but we hate losing even more. We aspire to be the best and take pride in our work.

When we fall short, we own it and come back stronger. About the Role The VP, Commercialization is a critical role responsible for taking Lightning Strikes that the business identifies and prioritizes, and owning them from concept to market as the single accountable owner. You will leverage AI tools and co-worker agents to synthesize market and pricing signals, structure launch plans, and track cross-functional readiness, focusing your expertise on the judgment calls that determine whether a launch lands: positioning, pricing structure, and sequencing. This role exists because commercialization is a new discipline at Billtrust, currently split across teams with no single owner connecting the work. You will build and lead a small tiger team that takes each Lightning Strike the business brings forward and drives it end to end in partnership with that business, setting the standard for how every future strike goes to market. What You’ll Do Launch Strategy & Ownership - Serve as the single accountable owner for each Lightning Strike from concept through go-to-market, setting the plan and holding the line on execution. - Own the company’s commercialization and launch playbook, including the RACI and the launch tiering model (major, significant, routine) — and make the call when a launch isn’t ready to proceed at Tier 1. - Define the offer — what it is, who it’s for, pricing, and what’s in and out of scope — using AI-assisted market and pricing analysis to pressure-test assumptions. - Build and maintain the launch calendar across all active strikes, sequencing gates and dependencies. - Other duties as assigned. Team Leadership & Tiger Team Operations - Recruit, lead, and develop a small tiger team, including a Technical Program Manager and a Program Manager, Business & Data, who float across commercialization and the broader BIP portfolio. - Convene the right people from marketing, product, sales, and delivery for each strike, and hold them accountable to the d plan. - Use AI-powered co-worker agents to keep program tracking, status reporting, and readiness checklists current without adding administrative overhead.