Lifecycle Marketing Lead: Retention & Special Initiatives
Society for Human Resource Management
Society for Human Resource Management (SHRM) seeks a Marketing Manager, Lifecycle & Special Initiatives, to drive data-informed experiences across audience moments that matter. You will own lifecycle journeys, collaborate with cross-functional teams, and manage budgets to deliver measurable marketing outcomes. The role emphasizes lifecycle, retention, and performance marketing with dashboards and executive reporting, operating on a hybrid schedule (3 days in-office, 2 remote) in Alexandria, VA. #J-18808-Ljbffr Society for Human Resource Management
$110k - $130k
Summary The Marketing Manager, Lifecycle & Special Initiatives, supports BAM's business-to-moment (B2M) marketing strategy by delivering... ...areas of responsibility: driving member retention and renewal through lifecycle marketing; leading marketing for designated products and...SuggestedWork at officeLocal areaRemote workHome officeMonday to FridayFlexible hours- SHRM is seeking the Marketing Manager, Lifecycle & Special Initiatives, to support BAM’s B2M marketing strategy by delivering targeted, data-informed... ...moments. The role focuses on driving member retention and renewal, leading marketing for designated products and...Suggested
$85.1k - $127.7k
...Human Resources, Legal, Marketing & Advertising, Print... ...Engagement Marketing Lead for Enterprise and WP... ...Director of Engagement and Retention, you will partner... ...environments that value initiative, clarity, and continuous... ...execute full-funnel lifecycle programs that increase...SuggestedLong term contractFull timePart time$95k - $130k
...Job Description Job Title: Customer Lifecycle Marketing Manager Location: National Harbor,... ...where strong customer relationships drive retention, product direction, customer proof... ...communications, customer stories, and advocacy initiatives that help customers realize more value...SuggestedFull timeTemporary workWork at officeLocal area$154k - $232k
...Position Overview Multifamily Capital Markets is seeking an exceptionally curious, analytical... ...identify, prioritize, and deliver the initiatives that can most improve the business. This... ...competitive compensation and market-leading benefit programs. Information on these benefit...SuggestedLocal area- ...Mac is seeking a highly analytical professional to join the Multifamily Capital Markets team. You will identify high-impact opportunities, build quantitative models, and deliver initiatives from concept through implementation while collaborating with senior leaders. You...
$93.4k - $139.61k
...industry solutions. We are a leading travel intelligence company... ...looking for a talented Customer Marketing Lead to apply broad and deep... ...assets. You will lead initiatives and support peer-led efforts... ...drive adoption, engagement, retention and expansion.Lead customer...Work at officeWork from homeFlexible hours$287k - $318k
...TeamLike every team at OpenAI, the Marketing team contributes to our... ...experienced Integrated Marketing Lead to lead policy- and... ...and corporate communications initiatives that help people understand why... ...measurement: Manage the full campaign lifecycle, including audience insights,...Work at officeLocal areaFlexible hours- Airlines Reporting Corporation (ARC) seeks a Customer Marketing Lead to define market segments, messaging, and value... ...programs that drive adoption, engagement and retention. You will lead customer engagement initiatives, including advocacy and win/loss research, requiring...
- ...design, execute, and optimize Cloudforce’s customer marketing motion across the full post‑sale journey. Create lifecycle communications that support customers from... ...recurring revenue model and a strong focus on customer retention, adoption, and expansion. Customer marketing,...
- ...Incorporated in Alexandria, VA, is seeking an Enterprise Marketing Manager to lead lead generation and multi-channel campaigns for Enterprise... ...strategy, and collaboration with Sales to optimize the full lead lifecycle, including nurturing and analytics, reporting on results,...
- ...National Association for College Admission Counseling (NACAC) seeks a full-time, hybrid Marketing Operations professional to manage NACAC’s CRM and marketing automation initiatives. You will build and optimize campaigns, manage audiences, and ensure data integrity across...Full timeWork at office
- A leading marketing communications agency is seeking an Account Executive in Alexandria, VA. This role will lead marketing initiatives for government IT clients, working in a hybrid environment where you're responsible for project management, content development, and client...Remote job
- PBS is seeking a Sr. Manager, Content Marketing Producer Management in Arlington, VA, with... ...driven discovery environments. You will lead a team, coordinate with digital & marketing... ...of clips, metadata, and assets across the content lifecycle. #J-18808-Ljbffr PBS
$150k - $185k
...Fettle is seeking a Director, Growth Marketing (Lifecycle + Paid) to join our Marketing and Growth... ..., measure it, and act on what wins. Lead pre-launch demand generation as we open... ...with Member Services on offline retention and win-back programs. Measurement...Second jobFlexible hours- ...information. Director of Marketing & Brand Location:... ...are proud to be the leading trade association... ...events, and industry initiatives. This is an exciting... ...engagement, conversion, and retention. Establish... ...executive meetings. Lead special marketing initiatives...Contract workCasual workWork at officeRemote workFlexible hours
$91k - $202.8k
...PNCPosition OverviewCompany Overview:PNC’s Marketing organization is on a journey to redefine... ...motivated Ops Planning & Insights Lead who is passionate about turning data into... ...campaign execution, or process improvement initiatives preferred. Technical Skills: Expertise...Full timeTemporary workPart timeWork experience placementWork at office$153.5k - $239.83k
...for good. Your impact Our Environmental Planning practice is leading the way in the energy transition through environmentally sound... ...unlimited growth potential. As Transmission and Distribution (T&D) Market Lead, you will direct the growth and delivery of environmental...Full timeContract workFor subcontractorRemote work$81.15k - $137.95k
...and communicators to deliver integrated marketing and recruitment solutions that strengthen... ...Integrated Marketing & Communications Lead to support a high-visibility federal client... ...marketing and employer branding initiatives. This is a fully onsite role within a secure...Full timeContract workWork experience placementWork at officeRemote work- ...This isn’t just a job, it’s a chance to lead progress, drive meaningful impact, and leave... ...and have the ability to proactively market and manage railroad-related industry and... ...with recognized authority in an area of specialization that resolves problems of greater scope...Contract workImmediate start
- ...Lifetime Brands is looking for a Lifecycle Marketing Manager to own lifecycle marketing strategy across our portfolio of direct-to-consumer... ...tells the story of lifecycle performance across the portfolio: retention repeat purchase rate CLTV and program-level revenue...Full time
$122k - $182k
...Business Lead And Sales Enablement Liaison For Go-to-Market Strategy Join Freddie Mac as our next Business Lead... ...frontline outreach for priority GTM initiatives, translating strategy into... ...messages and behaviors across the GTM lifecycle. Insights & Optimization:...Local area$164k - $205k
...solutions.This role sits at the intersection of product marketing, content production, and the GTM team’s growth... ...-visibility success stories. Day to day, you will lead the product, customer, and brand awareness initiatives that help the team enter new Fedciv market...Full time$195k - $315k
...Head of Product and Customer Marketing. Role Overview The Senior Director of Customer Lifecycle Marketing will own the post‑acquisition... ...customers engaged, improve retention rates, and expand product... ...lifecycle strategy and leverage leading‑edge customer engagement tools...Work at officeLocal area$80k - $100k
...As Manager of Digital Marketing and Audience Growth, you... ...Audience Growth will lead the development and... ...outreach, and educational initiatives. This is a full-time... ...engagement and retention. Collaborate across the... ...appearances, publications, and special initiatives. Plan,...Full timeFreelance$195k - $315k
GEICO is seeking a Senior Director of Customer Lifecycle Marketing based in Bethesda, MD, or NY, NY. In this role, you will own the... ...designing data-driven experiences to enhance engagement and retention, while leading cross-product growth strategies. With 10-15 years in...- Renaissance Strategic Advisors, LLC is seeking a Communications & Marketing Specialist to own day‑to‑day external and internal communications. The role involves turning content into publishable materials, coordinating with colleagues across offices, and ensuring consistent...
- ...National Director, Field Campaigns & Market Growth, to join our Field Campaign and Community Initiatives team who will report to the... ...Out Walk, State of Diabetes & Special Events including coaching on... ...Association (ADA) is the nation’s leading voluntary health organization...Full timeWork experience placementLocal areaFlexible hours
- Appian is seeking a Senior Marketing Analytics/BI lead to transform data into strategic insights powering AI‑Powered Process Automation growth... ...ensure data integrity and measurable impact across marketing initiatives. The role offers a competitive salary, comprehensive...
- Fluence, a Nasdaq-listed global leader in energy storage and software, seeks a Senior Growth Marketing Manager for North America to drive pipeline, revenue and market activation. You’ll bridge data-driven growth marketing with ABM to build brand awareness, generate qualified...
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