Email Marketing Associate

About InhabitInhabit is a global PropTech software company serving over 5 million units in the residential and short-term rental property management industries. Our 1,500+ team members drive strategic partnerships, deliver best-in-class software solutions and services, and foster innovation and collaboration across software, payments, and insurance. Learn more at, visit inhabit.com.About Blue TentBluetent is a part of the Inhabit brand and is a top tier digital agency serving the vacation rental industry with a variety of solutions to help vacation rental companies grow their business through direct booking websites, channel management, and high quality digital and email marketing services. We are a group of travel enthusiasts who bring our passion for life to the work we do every day.Job Description SummaryBluetent is seeking an enthusiastic and experienced Digital Marketing Associate (With a focus in PPC ) to set up, manage, and optimize campaigns for our clients in the vacation rental industry. This role will have a portfolio of vacation rental manager clients (approximately 30-45 clients). The Associate is responsible for setting up, optimizing, and reporting on digital advertising (PPC) accounts. This position is primarily focused on Paid Search Ads within the Google and Microsoft Ads platforms. This position consists of 30% budget allocation, client communication, and reporting, and 70% strategy, data analysis, implementation, and optimization.Our vision is to be the premier digital agency in the vacation rental industry by driving quality conversions and creating digital experiences that inspire and motivate travelers to place. Our mission is to create value and deliver measurable results to our clients through innovation and quality in the digital space. We focus on sustainable growth driven by the success of our clients, the strength of our team and a culture that encourages excellence in both our professional and personal lives.Job Description SummaryThe Email Marketing Associate is an integral part of the Email Marketing team. The Email Marketing Associate is responsible for representing Bluetent while working closely with our clients to develop and monitor new email marketing initiatives. Email Marketing Associate produce email marketing initiatives that align with current best practices to help develop and maintain marketing programs. They also help further the services that we offer by creating and designing email templates for e-mail marketing materials and staying ahead of emerging trends.What You’ll Do (Functions & Responsibilities)Assist with the technical production of monthly email marketing campaigns for clientsCreate and design new email templates for email marketing materialsApply HTML/CSS, Dreamweaver, Photoshop knowledgeStay up to date with current best practices and continue to develop new initiatives and strategiesCommunicate with clients to manage and produce projectsCreative copywriting and critical proofreading of all campaigns before launchDeploy emails under tight deadlines without sacrificing integrityReview performance including but not limited to Email Reports, Google Analytics, and Email on Acid with the client after each campaignGain proficiency in Web development within the Drupal and SMC content management systemAssist clients in Web production related to email initiativesWhat We’re Looking For (Minimum qualifications)Working understanding of HTML/CSS requiredExperience with major email service providers requiredExperience planning and executing email marketing programs requiredExcellent written and verbal communication skillsDemonstrated understanding of email marketing best practicesStrong analytical skills and attention to detailExperience writing content for emails and landing pagesExperience with marketing automationInterest in Vacation Rental Industry, experience in the industry is a plusCustomer Service experience requiredEducation RequirementsBA in marketing or related field or minimum 2 years of email marketing experience requiredTypeFull Time, Salaried, ExemptLocationAny of the core marketsWe have an in-office work style, with most team members working in the office from Monday to Thursday and remotely on Friday.Benefits IncludeCompetitive PayHealth Insurance: Medical, Dental, Vision and Prescription PlansHealth Savings AccountsFlexible Spending AccountDependent Flexible Spending AccountCritical IllnessAccidentRetirement Savings Plan (401K) with discretionary company matchShort and Long Term DisabilityCompany Paid $25,000.00 life insuranceSupplemental Life and AD&D InsuranceEmployee Assistance ProgramPaid HolidaysPaid VacationPaid Volunteer TimeInhabit Employee Discount ProgramsOur Company is an Equal Opportunity Employer and complies with all federal, state, and local laws, including providing reasonable accommodations to applicants.#LI-RI1 #J-18808-Ljbffr Blue-Tent-Marketing-LL