Tech Lead

Position: HubSpot Marketing Specialist/Manager
Location :Houston, TX
Customer Interview mode : In person - office Houston
Key Responsibilities:
Manage and optimize HubSpot CRM for lead generation, nurturing, and conversion tracking
Create and execute inbound marketing campaigns using HubSpot's marketing automation tools
Design and implement email marketing workflows, drip campaigns, and lead scoring models
Develop landing pages, forms, and CTAs using HubSpot's content management system
Monitor and analyze marketing performance metrics, ROI, and campaign effectiveness
Manage social media integration and social publishing through HubSpot
Create and optimize SEO content strategy using HubSpot's SEO tools
Set up and maintain marketing attribution reporting and dashboard creation
Required Skills:
3-5 years experience with HubSpot Marketing Hub (certification preferred)
Strong understanding of inbound marketing methodology
Proficiency in marketing automation, lead nurturing, and segmentation
Experience with A/B testing, conversion optimization, and analytics
Knowledge of HTML/CSS for email and landing page customization
Familiarity with integrations (Salesforce, Google Analytics, social platforms)
Strong analytical skills with data-driven decision making
Preferred Qualifications:
HubSpot Marketing Software Certification
Experience with content marketing and blogging
Knowledge of buyer persona development and customer journey mapping