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Labor & Trust SLED Sales Director

$165k - $190.5k

SpringHealth Behavioral Health & Integrated Care

Labor & Trust SLED Sales Director

Remote

Our mission: to eliminate every barrier to mental health.

At Spring Health, we're on a mission to revolutionize mental healthcare by removing every barrier that prevents people from getting the help they need, when they need it. Our clinically validated technology, Precision Mental Healthcare, empowers us to deliver the right care at the right time—whether it's therapy, coaching, medication, or beyond—tailored to each individual's needs.

We proudly partner with over 450 companies, from startups to multinational Fortune 500 corporations, as a leading provider of mental health service, providing care for 10 million people. Our clients include brands you use and know like Microsoft, Target, and Delta Airlines, all of whom trust us to deliver best-in-class outcomes for their employees globally. With our innovative platform, we've been able to generate a net positive ROI for employers and we are the only company in our category to earn external validation of net savings for customers.

We have raised capital from prominent investors including Generation Investment, Kinnevik, Tiger Global, Northzone, RRE Ventures, and many more. Thanks to their partnership and our latest Series E Funding, our current valuation has reached $3.3 billion. We're just getting started—join us on our journey to make mental healthcare accessible to everyone, everywhere.

We are seeking a Labor & Trust / SLED Sales Director to lead growth across organized labor (Taft-Hartley and SLED (State, Local, and Education) markets. This is a full-cycle, strategic sales role responsible for expanding Spring Health's footprint with union-affiliated benefit funds, government entities, and education systems. This individual will drive new business by engaging trustees, union leadership, public sector decision-makers, and procurement stakeholders, positioning Spring Health as a trusted partner in delivering high-quality, accessible mental healthcare to working families, public servants, and educators. This is a full-time, remote position reporting to the VP, Public Sector, with ~30% travel for client engagement and industry events.

What you'll do:

  • Own the full sales cycle across Labor & Trust, and SLED segments—from pipeline generation through contract execution
  • Develop and execute a territory strategy that targets:
    • Taft-Hartley funds and union-sponsored benefit plans
    • State and local government agencies
    • Public education systems (K-12 and higher ed)
  • Partner cross-functionally with BDRs, Strategic Alliances, proposal ops, channel partners, and public sector contracting teams to source and close opportunities
  • Build direct relationships with trustees, benefits administrators, union leadership, HR leaders, and public sector procurement officials
  • Navigate complex, multi-stakeholder sales cycles, including RFPs, RFIs, and public procurement processes
  • Lead consultative sales engagements, aligning Spring Health's solutions to clinical, financial, and population health outcomes
  • Deliver executive-level presentations, demos, and ROI analyses tailored to:
    • Union member populations
    • Government workforce needs
    • Budgetary and compliance constraints
  • Develop business cases and pricing structures aligned with:
    • Trust governance models
    • Public sector budgeting cycles
    • Grant or appropriated funding mechanisms
  • Represent Spring Health at labor conferences, public sector events, and industry forums
  • Provide market feedback to Product, Marketing, and Customer Success to refine our Labor & Public Sector go-to-market strategy

What success looks like in this role:

  • Consistently achieving and exceeding quota across Labor & Trust, and SLED segments
  • Establishing Spring Health as a trusted, credible partner within:
    • Organized labor ecosystems
    • Public sector and education institutions
  • Building a durable pipeline of strategic accounts across unions, government entities, and school systems
  • Successfully navigating and closing complex, multi-year, multi-stakeholder deals
  • Expanding brand presence through industry engagement and thought leadership

What you'll bring:

  • 8+ years of enterprise sales experience, including:
    • At least 5 years selling into Labor & Trust (Taft-Hartley), SLED, or public sector environments
  • Deep understanding of:
    • Union benefit structures and trust governance
    • Public sector procurement processes (RFPs, contracts, compliance)
    • Budget cycles and funding mechanisms across SLED
  • Proven track record of closing 6-figure+ enterprise deals in complex, regulated environments
  • Experience navigating multi-stakeholder decision-making, including boards, trustees, and government officials
  • Strong executive presence with exceptional communication, negotiation, and relationship-building skills
  • Ability to operate with an entrepreneurial, territory-owner mindset in an emerging segment
  • High emotional intelligence and ability to engage diverse, mission-driven stakeholders
  • Passion for improving mental health access for working populations and public servants
  • Willingness to travel up to 30%

The target base salary for this position is $165,000 - $190,500 and is part of a competitive total rewards package including equity and benefits. Individual pay may vary from the target range and is determined by a number of factors including experience, location, internal pay equity, and other relevant business considerations. We review all employee pay and compensation programs annually using Radford Global Compensation Database at minimum to ensure competitive and fair pay.

Benefits provided by Spring Health:

Note: We have even more benefits than listed here and below, your recruiter will provide more in-depth information as you continue in the interview process. Benefits are subject to individual plan requirements and eligibility criteria.

  • Health, Dental, Vision benefits start on your first day at Spring. You and your dependents also receive access to One Medical accounts HSA and FSA plans are also available, with Spring contributing up to $1K for HSAs, depending on your plan type.
  • Employer sponsored 401(k) match of up to 2% for retirement planning
  • A yearly allotment of no cost visits to the Spring Health network of therapists, coaches, and medication management providers for you and your dependents.
  • We offer competitive paid time off policies including vacation, sick leave and company holidays.
  • At 6 months tenure with Spring, we offer parental leave of 18 weeks for birthing parents and 16 weeks for non-birthing parents.
  • Access to Noom, a weight management program—based in psychology, that's tailored to your unique needs and goals.
  • Access to fertility care support through Carrot, in addition to $4,000 reimbursement for related fertility expenses.
  • Access to Wellhub, which connects employees to the best options for fitness, mindfulness, nutrition, and sleep in one subscription
  • Access to BrightHorizons, which provides sponsored child care, back-up care, and elder care
  • Up to $1,000 Professional Development Reimbursement a year.
  • $200 per year donation matching to support your favorite causes.

Not sure if you meet every requirement? Research shows that women and people from historically underrepresented communities often hesitate to apply for roles unless they meet every qualification compared to other similarly-qualified candidates. At Spring Health, we are committed to fostering a workplace where everyone feels valued, empowered, and supported to Thrive. If this role excites you, we encourage you to apply.

Our privacy policy:

Spring Health is proud to be an equal opportunity employer. We do not discriminate in hiring or any employment decision based on race, color, religion, national origin, age, sex, marital status, ancestry, disability, genetic information, veteran status, gender identity or expression, sexual orientation, pregnancy, or other applicable legally protected characteristic. We also consider qualified applicants regardless of criminal histories, consistent with applicable legal requirements. Spring

Vacancy posted 2 days ago
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